IMAGEN Brands, Doniphan, Missouri, announced a partnership with 4 Paws for Ability to donate 1% of all stock plush sales to the organization. The cause marketing effort began July 15, and is part of IMAGEN Brands’ goal to leave a positive, lasting impact on the communities where it operates.
“Back in 2019 we launched Hey Buddy Bear, and we make a donation to an education foundation for every bear sold,” said Lisa LeMond, vice president of sales and customer service for IMAGEN Brands. “We are excited to extend our reach by supporting 4 Paws for Ability. The organization’s mission to enrich the lives of people with disabilities by partnering them with life-changing service dogs aligns with our values as an organization. We hope to make a big impact with this giveback program.”
Since 1998, 4 Paws for Ability has placed more than 1,500 highly specialized service dogs with those in need. Their dogs help individuals with autism, diabetes, epilepsy, mobility issues and more.
“It costs between $40,000 and $60,000 to raise, train and place a single service dog,” said Kelly Came, development director at 4 Paws for Ability. “Monetary donations are essential to cover all the essential expenses, such as food, equipment, supplies, veterinary care, and the professional training required to place the dogs with the children and veterans waiting for their often lifesaving four-pawed friends. Without the help of generous corporate donors such as IMAGEN Brands, we wouldn’t be able to carry out our important mission.”
Distributors will need to reference code PLUSHGB22 when placing their orders.
The preceding press release was provided by a company unaffiliated with Promo Marketing. The views expressed within do not directly reflect the thoughts or opinions of Promo Marketing.
