IMAGEN Brands, parent company of Crown Products and Vitronic, announced it has entered into a partnership with ShedRain Umbrellas. As part of IMAGEN Brands’ continuing expansion strategy, partnering with ShedRain will improve business growth while honoring the quality brand that customers have come to rely on with 24-hour lead-times. The move is not an acquisition.
“ShedRain is an umbrella brand with a global retail presence who recognized that IMAGEN Brands is known as a successful brand champion in the Promotional Products Industry,” said Paul Lage MAS, President of IMAGEN Brands. “We are excited that we could create this strong partnership with a company that shares the same standards and values. Our customers will be the true beneficiaries of this relationship for years to come.”
“As ShedRain’s business grows at the fastest pace in our company’s 70-year history, we were looking for a new partner that could help us continue our growth to existing customers and reach out to new ones,” said Jeff Blauer, president of ShedRain. “Combining our leading retail brand and superior product with IMAGEN Brands’ reputation for excellent service, 24-hour lead-times, and their ideal shipping point right in the heart of the country in Doniphan, Missouri, it is the perfect partnership with two industry leaders and is the foundation for future success in this ever-changing industry.”
For more information on IMAGEN Brands, visit www.imagenbrands.com. For more information on ShedRain Umbrellas, visit www.shedrain.com.
