IMAGEN Brands, Mason, Ohio, announced the addition of Lisa Brooks as vice president of marketing. Brooks comes to IMAGEN Brands from outside the promotional products industry, holding leadership roles in consumer packaged and durable goods organizations representing home fragrance, stationary, art and crafts, baby gear, and adult beverage categories.
“I am excited to lead imaginative thought and drive disruption for IMAGEN Brands, strengthening trade relationships while delivering profitable growth,” said Brooks. “I am eager to immerse [myself] and understand the promotional products business, forge solid partnerships, and collaborate to elevate awareness and success for the industry as a whole.”
Brooks will oversee the marketing and category management teams for both the Crown Products and Vitronic brands based out of the IMAGEN Brands headquarters in Mason.
“Lisa brings a wealth of knowledge in marketing and product development, along with new ideas to our IMAGEN Brands marketing teams,” said Paul Lage, president of IMAGEN Brands. “We are confident that her leadership will bring a new level of success for our company.”
For more information on IMAGEN Brands, visit www.imagenbrands.com.
