Ever since he obtained megastar status in 2010, many interesting news bits have been afoot in the life of Justin Bieber. Each time the Canadian hitmaker steps out, it seems the press finds itself enthralled with another opportunity to track his existence, no matter if the opportunity has anything to do with music. Thanks to his equally enthused fans, those giddy scribes have more cause to be captivated, as the former’s eagerness led Bieber to sell out of the House of Drew “hotel slippers” that constitute his clothing line’s initial product.
We find it fitting that the 24-year-old chart-topper would make footwear the first item from the collection that takes its title from his middle name, as we devoted an August article to his penchant for donning hotel slippers. These branded options proved irresistible to “Beliebers,” who could not refuse another chance to champion the career of the Canadian tunesmith, with the $4.99 price tag certainly an added perk. Striving to emulate the comfort-infused pitches that other brands call on, the House of Drew offering contends that it is perfect for “anyone who enjoys slipping their feet into something cozy at the end of the day.”
In other words, then, that should be everyone, so that’s a nice stroke of marketing know-how on the part of the Biebs. Incorporating an “iconic smiley face design,” the slippers should help wearers to channel their inner Bieber, with the footwear option’s namesake receiving Instagram pushes to release more of the relaxation inducers.
https://www.instagram.com/p/Br0dImlFJMP/?utm_source=ig_web_button_share_sheet
Since the singer has often worn the line’s hoodie and necklace components, perhaps fans will have to wait for those to hit the market before Bieber even considers helping his supporters to rest their tired feet. However, since winter is upon us, maybe he will be wise enough to realize that the House of Drew rookie goodies could be the perfect remedy to fend off dipping digits.
Since the slippers bear his middle name, Bieber would easily receive added brand distinction for making the first part of the year more tolerable. And in this competitive era, who would turn that down—especially an artist, who, despite his commercial success, has not released a studio album since 2015? For us, that answer is a true “No Brainer.”
