Logomark, Tustin, Calif., has added a new leadership role, naming Michael Bistocchi as chief revenue officer. Bistocchi will be responsible for driving all revenue-generating activities with a focus on growth through broadening Logomark’s customer base, solidifying distributor partnerships, and aligning sales and marketing strategies.
Bistocchi is a 25-year promotional industry veteran, having held leadership roles with both distributorships and suppliers, including director of sales at PromoShop and senior vice president of sales and marketing at Clegg Promo. He was most recently the Western regional sales manager with the decoration equipment and supply company Inkcups.
“I am excited to be working with such a great team at Logomark,” said Bistocchi. “Logomark has a long-standing reputation of being at the forefront of design and product development in the promotional product industry, and our goal will be to build on our strong customer base and ensure Logomark continues to grow as a ‘go-to’ company for all distributors.”
Logomark is continually updating its product offerings and services, including the addition of retail brands Sherpani and Igloo in 2020, with more in the works for 2021. Just this quarter, Logomark has launched more than 50 new items across multiple categories and new decoration techniques such as Badgeworx.
“Logomark is poised for tremendous growth,” said Logomark CEO Trevor Gnesin. “I’ve known Michael Bistocchi for many years, and have long admired his tenacity, drive and hard work ethic, and believe he can build upon our solid base and help lead Logomark to realize its growth potential.”
To learn more about Logomark, visit www.logomark.com.
