Olivia Rodrigo has propelled herself to pop stardom with hits like “Drivers License” and “Deja Vu,” and her debut album “Sour” has been getting rave reviews.
But her fans, loyal as they might be, are pretty upset with the quality of her merchandise. They’ve taken to social media to gripe about products that arrived looking totally different than they did on the site, incorrect orders, faulty craftsmanship and more.
One fan told NBC that she planned on getting a white crop top and shorts advertised as “loose-fitting basketball shorts” that landed just above the knee. When the package got there, she unwrapped a black long-sleeve T-shirt and a pair of “short, tight black shorts.”
“I was so excited,” she told NBC. “The idea was that I was going to be able to wear them in the summer even if they arrived in July or August, but the shirt that I got was a black long-sleeve shirt that I did not order and I can’t wear it for a few more months.”
Dismayed customers are using the hashtag #OliviaRodrigoMerch to connect with others who have received incorrect or faulty products, like hoodies with what look like claw marks in them.
olivia rodrigos butterfly hoodie… #oliviarodrigomerch #wtf pic.twitter.com/Rv8VCxEqSo
— rose (@stinkyfranny) August 4, 2021
Some fans think the products they received look cheap, or just not at all like they were advertised on models.
Okay…I just received my merch from Olivia Rodrigo’s shop and it’s…not good? Like, this was the shirt I thought I was buying and the one I got is bright people and looks like something I would get from summer camp 😬 It says it’s specifically vintage wash but I’m not seeing that pic.twitter.com/JoCTXf7JbY
— Ashtyn (@ashtynwrites) July 31, 2021
https://twitter.com/lanaisahottie/status/1422373642562936837
And others think Rodrigo should hire an editor.
https://twitter.com/furrybitchh/status/1422600055760949249
https://twitter.com/lanaisahottie/status/1422373991088594944
It’s possible some of the inconsistencies in the final products can be chalked up to supply chain issues that made specific product colors or styles harder to find after they were originally listed. But that only explains some of these cases.
For the most part, this appears to be more than a few random flukes where fans received damaged or misprinted products. This is pretty consistent across her whole merchandise offering, and it’s going to be a black mark on her reputation if her team doesn’t fix it soon.
According to NBC, customers have been receiving refunds for receiving damaged products or items that they feel were misrepresented. But, those merchandise horror stories are still being shared en masse, with the hashtag being viewed more than 15 million times on TikTok, which is basically Olivia Rodrigo’s entire target demographic all in one place.
Rodrigo doesn’t need to go the Doja Cat route and publicly denounce her merchandising people, but they might want to reexamine their supplier partnerships and make things right for customers.
