Prime Line’s Campaign to Raise Money for Breast Cancer Research Enters Home Stretch

As Prime Line nears the end of its campaign to raise thousands of dollars for breast cancer research, its employees showed their support by staging Breast Cancer Awareness Day last week at the company’s headquarters.

Prime has already raised thousands of dollars for breast cancer research, education and support through an initiative that will see the company donate 5 percent of sales from pink items for the period beginning July 1 and ending October 31, 2012.

As is the the company’s annual tradition, Prime Line’s employees showed their support for the cause by wearing pink to work one day last week. “This is really about our employees coming together as family to support this important cause,” said Jeff Lederer, president of Prime Line.

“They take pride in what they do as a group and what we do as a company to help find a cure for a terrible disease that has touched so many lives inside and outside of our company,” added Lederer.

Prime Line is a founding member of the Quality Certification Alliance (QCA). The company has been a leading promotional products industry supplier since 1980 and is headquartered in Bridgeport, Conn. For more information about Prime Line, visit www.primeline.com.

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