SnugZ USA, West Jordan, Utah, is putting some “Swagar” in the next marketing pitch with the introduction of an industry-first and exclusive augmented reality (AR) product experience.
Swagar allows the user to view and interact with a digital object in the real world through a smartphone or tablet with no apps or additional downloads. With the scan of a QR code with the phone’s native camera, customers are able to view the product in a three-dimensional space and then enter into a real-life AR environment to view and share. Simply point, tap and enjoy. Works with iOS and Android phones and tablets.
“We know AR is coming,” said Jeff Anderton, director of content for SnugZ USA. “Being the first to market was important as we’ve been able to set the stage on how it’s utilized, marketed and branded. I strongly believe the future of promo will be a blend of physical products with digital experiences. We are continually striving to be a leader in intelligent innovations and know our new suite of Swagar sales tools will help differentiate our distributors from their competition. And this is only the beginning.”
Swagar is live on the company’s website and is available for 20 products, with plans to expand product offering extensively over the next couple of months.
The preceding press release was provided by a company unaffiliated with Promo Marketing. The views expressed within do not directly reflect the thoughts or opinions of Promo Marketing.
