Not only are custom socks an easy-to-sell item, they’ve also exploded in popularity for everything from employee and corporate gifts to sports uniform wear, festival attire and more. Read on for three ways to use custom socks and footwear in your clients’ branded campaigns…
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Proforma Hosts Annual Convention and Family Reunion
Proforma, Cleveland, hosted its largest event of the year, the Proforma Annual Convention and Family Reunion, Ignite 2022. This event reunited more than 400 members of the Proforma family, including owners and their teams, supplier partners, industry leaders, and the Support Center team at the Paris Hotel in Las Vegas. “It was an unforgettable four-day…
Read MoreThe Next Steps in NIL: Clemson’s New Marketing Hub and Alabama’s Team Store
Clemson University just created one of the biggest hubs of NIL development: a 12,000 square foot facility dedicated to its “Reign” NIL program, which will assist student-athletes in marketing themselves, including through merchandise. The University of Alabama is also opening a dedicated store within its football stadium for NIL products…
Read MoreCalifornia Tattoos Adds Katie Winslow to Marketing Team
California Tattoos (CTI), Tuscon, Arizona, announced that Katie Winslow is its new marketing coordinator. Winslow will handle a variety of marketing functions, including social media, public relations, community outreach and more. Winslow joins CTI with two years of promo distributor experience, where she was an account manager developing extensive…
Read MoreFTC Fines Apparel Brand $211K for False ‘Made in USA’ Labels
The FTC issued a fine against the apparel brand Lions Not Sheep for replacing its “Made in China” labels with “Made in USA” labels. The FTC has begun cracking down on these claims as it enforces a new rule that tightens Made in USA labeling requirements…
Read MoreFacilisgroup Welcomes 5 New Distributor Members in Q2
Facilisgroup, St. Louis, added five new distributor members in the second quarter of 2022. The newest additions are Add Impact, Create It Promotions, Kurieo Media, SEP Communications, and Delta Marketing Group…
Read MoreMovie Magic: How One Distributor Used Print and Promo to Promote a Beloved Animated Film
Stephen Willwerth, vice president of new business at SVS Marketing, has created campaigns for some of the most beloved intellectual properties in the world. Here’s how he combined printed and promotional products to bring the excitement of a classic animated film to life…
Read MoreUFC Partners With Amazon for Print-On-Demand Licensed Merchandise
UFC announced that it will start working with Amazon Merch on Demand for branded products. The collection, which is available on Amazon, includes licensed apparel like T-shirts, sweatshirts, long sleeve shirts and tank tops; as well as smartphone cases, workout products, bags and more…
Read MoreRaining Rose Announces Promotions, Changes to Leadership Team
Raining Rose Promos, Cedar Rapids, Iowa, announced that Kate Nash has been promoted to director of promotional sales and director of marketing. In addition, Nate Robson was promoted to vice president of sales and marketing over all divisions of Raining Rose Inc. The changes come in preparation for Raining Rose Promos’ continued growth and strategic expansion…
Read MorePatagonia’s New Tee-Cycle T-shirts Are Made From Old, Recycled T-shirts
Patagonia recently set up an apparel repair center in Amsterdam to try to minimize apparel waste. But, for those garments beyond just repair, Patagonia is turning old shirts into new ones. The brand’s new Tee-Cycle T-shirts are made with 100% recycled materials, including fibers made using post-consumer recycled cotton from old T-shirts…
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