Japan’s Disney store is now full of apparel protesting Chinese President Xi Jinping thanks to a custom merchandise and personalization feature. The T-shirt looks innocent enough: It’s just a drawing of Winnie the Pooh holding a blank piece of paper. But, it goes a lot deeper than that. Here’s some background: Protestors in China have…
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How Integrated Labels Can Save You Money, Resources and Headaches
For as much progress as there has been in the print industry, it’s still common to see fulfillment and distributor locations use pick or pack lists to pull items and separately print a shipping label after the product has been pulled and packed. But there’s a bigger picture at play here. Let’s say a warehouse…
Read MoreTales from a Top Executive: Patricia Dugan
As part of Print+Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Patricia “Pat” Dugan, MAS, vice president of sales and marketing, Budgetcard Inc., Attleboro Falls, Massachusetts. Here, she talks shop, reflects on the future of networking and shares how the pandemic…
Read MoreAIA Hosts Regional Meetings to Drive Owner Collaboration
Throughout 2022, AIA Corporation (AIA) hosted a series of regional meetings designed to bring together owners, AIA leadership and suppliers for a day of collaboration, education and exclusive supplier access. “We know our owners relish the opportunity to spend time together as a community – not only to share their unique perspectives, but to have…
Read MoreConvergence Corner: A Firsthand Tale of Educating Clients and Finding Success
Sometimes, the hardest part of a business transaction is marketing yourself to potential clients. You could have the best products and capabilities in the entire industry, but if customers don’t know you or what you do, your inbox will be quiet. Like so many of her peers, Beth Levine, founder of Multi Media Promotions, Plainview,…
Read MoreQ-Tees Shifts to Solar-Powered Facilities, Releases Sustainable Tote Bag
Q-Tees, Stone Mountain, GA, is implementing new eco-friendly practices as they pledge to become more sustainable in the years to come. The brand is known for its reasonably priced, high-quality products, but as Q-Tees approaches its 35th year in business, the focus has shifted to a brighter future for both its customers and the planet.…
Read MorePrint+Promo Marketing Announces 2023 Power Meeting and Power House Dates
Where can you talk projects, find new products and solve business challenges? Only at Power Meetings, powered by Print+Promo Marketing. These events remain the gold standard in industry relationship-building events — and they’re back for 2023. Three days of one-on-one meetings provide a networking experience that large trade shows and other events simply can’t match,…
Read MoreHot Apparel Trends to Remember for 2023
At the close of every year, the fashion world gets a little makeover. Some apparel trends will stay around for the long term, whereas others fade in and out quickly. Most trends are dictated by retail and global influences, and while distributors probably aren’t going straight to the runway or H&M for the latest looks,…
Read MoreMore than a Buzzword: How to Cut Through Self-Care’s Marketing Noise
When you hear the phrase “self-care,” what comes to mind? Maybe it’s sipping a piping cup of tea with a good book as the aroma of lavender fills the space around you. Or maybe it’s just one extra task you’re supposed to fit into an already busy schedule that includes work deadlines, meal prep and…
Read MoreProforma Continues to Grow its E-Commerce Certification Program
Proforma, Cleveland, continues to see exponential growth of its in-house e-commerce training program, with almost 5,000 unique enrollments in the training classes it provides. “We are so pleased to see so many getting value out of the unique, in-depth training and certification program that we offer to all members of the Proforma family,” said Brian…
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