This year’s NCAA Tournament is taking place in one city—Indianapolis. And, to help student-athletes adapt to life inside the bubble, the tournament is giving out a pretty impressive branded gift set, including toiletries, bedding, games and more…
Read MoreArchives: Articles
Articles
Amazon Music Adds In-App Merchandise Store for Artists, Exclusive Collections
Amazon is making another push into the branded merchandise world by launching a built-in e-commerce platform on Amazon Music featuring exclusive products from big-name acts like Lady Gaga and Billie Eilish. What’s really interesting is if and how the move integrates the company’s Merch by Amazon capabilities…
Read MoreThis Year’s Grammy Gift Bag Is All About Diversity and Inclusion
It’s Music’s Biggest Night! Well, Sunday is. That’s right, the 2021 Grammy Awards are happening, and while the event is going the mostly-virtual route of other award shows, there will still be the famous gift bags for nominees—with a few notable twists…
Read MoreBlue Generation Debuts 2021 Lookbook
Blue Generation, Long Island City, N.Y., is supplementing its annual catalog with the release of its 2021 Lookbook, featuring complete uniform merchandising examples to help distributors jumpstart sales. The newly released brochure is now available on Blue Generation’s website and ZOOMcatalog…
Read MorePromo Company Reaches Six-Figure Settlement With FTC Over False ‘Made in USA’ Claims
Akin Kurji, owner and president of Gennex Media, dba Brandnex, reached a $146,249.24 settlement with the FTC after he and his company falsely claimed online that their products were made in the U.S. If the names sound familiar, it’s because Kurji and his company were also involved in a price fixing case that started in 2017…
Read MoreiPROMOTEu Annonces Affiliate Award Winners During Virtual Conference
iPROMOTEu, Wayland, Mass., announced its annual affiliate award winners during REViVE 2021, the company’s virtual affiliate conference. The distributor organization hosted its annual awards gala to recognize and honor affiliates for their accomplishments in 2021…
Read MoreGuinness and Carhartt Want You to #MakeYourOwnParade With Branded Apparel for At-Home St. Patrick’s Day Celebrations
This St. Patrick’s Day, people are staying away from crowded bars and downtown parades in favor of social distancing. It’s a tough reality for a holiday built around such a party atmosphere, but it doesn’t have to be a total bummer. Guinness and Carhartt want to bring that St. Paddy’s fun straight to people’s homes…
Read MoreThe Search for Softer T-shirts: Researchers Use 3-D Imaging to Measure Garment Friction
Have you ever bought a shirt online, thinking everything would be perfect once it arrives, only to find that it’s itchier than you had hoped? Researchers at NC State University have developed a way to analyze and quantify a garment’s friction using 3-D imaging in an attempt to scientifically identify fabric softness…
Read MoreOur 5 Favorite Promotional Products of the Week: Canceled Tour Tees, Turntables and More
St. Patrick’s Day is a week away, which means you still have seven days to find a green T-shirt or maybe a fun pint glass. While we wait patiently for the Most Irish Time of Year, let’s check out a batch of promotional products from this past week, including a cool gift set, to-go margarita labels and more…
Read MoreDecoration Diaries: How One Distributor Set Up a Nonprofit Customer for Branded Apparel Success
Bret Mealing, owner of SC Embroidery & Screenprinting, a promo distributor and decorator based in Columbia, S.C., explained how he expanded his apparel decoration business and helped a nonprofit create a branded merchandise program that grew into the organization’s second-largest revenue stream…
Read More