This has been a year of firsts for the Toronto Raptors, who in the spring captured the first Eastern Conference and NBA titles in team history. Now, the Canadian club will look to accomplish another first, becoming the first NBA team to offer branded hijabs in a bid to be more inclusive. The Hijabi Ballers, a Muslim women’s team, served as the local inspiration for the Raptors to make history through the items…
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Student Bullied for Handmade University of Tennessee Shirt Gets Full Scholarship
Remember that creative kid in Florida who got the attention of the University of Tennessee with his homemade T-shirt? It was the T-shirt that the school made an official design, which promptly crashed its online store’s website due to demand. Since the school benefited so much from the kid’s fandom and subsequent artwork, the least it could do was give him a little something for his trouble, right? It turns out that “little something” is a full ride…
Read MoreBIC Graphic Alleviates Tariff Concerns With USA-Made Products
BIC Graphic North America, Clearwater, Fla., has launched a variety of promotions to help alleviate budget challenges as a result of tariff increases. BIC Graphic offers more than 1,000 products manufactured, printed or assembled in the U.S. across 12 categories. This list includes best-sellers from brands like BIC, Koozie, Triumph Calendars and more. “Our industry…
Read MoreStorm Creek Releases 2020 Catalog
Storm Creek, Hastings, Minn., announced the release of its 2020 Catalog, featuring several new styles and colors, as well as the company’s Eco-Collection. The Storm Creek annual catalog reflects the company’s dedication to high-performance, outdoor-inspired apparel. In addition, Storm Creek focuses on current trends, unique fabrics and exceptional fit, all while maintaining a reasonable price.…
Read MoreStaples Names New Head of Promotional Products, Lays Off 175 From HQ
Staples Inc. announced that it has named Matt Eckhouse head of Staples Promotional Products and Print as vice president and general manager. Eckhouse takes over for Rich Witaszak, who is no longer with the company. Staples also announced 175 more layoffs from its Framingham headquarters…
Read MoreVolkswagen Latest Brand to Launch ‘Sound Logo’
Through craftsmanship and creative campaigns, most companies let products speak for themselves. But, increasingly, many rely on audible logos to complement the customary visual ones. Just ahead of the open-to-the-public portion of the Frankfurt Motor Show, Volkswagen joined that group of brands, with the automotive bigwig set to make add a “sound logo” as part…
Read MoreU.S. Patent Office Says Ohio State Can’t Trademark “The” for Branded Apparel, Merch
While Ohio State grads and students love to remind everyone that it is THE Ohio State University, it can’t claim that it is THE owner of the word “The.” OSU filed an application for “The” with the U.S. Patent and Trademark Office on Aug. 8, which was shot down this week on the grounds that…
Read MoreTrump Administration Delays Latest Tariffs Increase, But Denies Deals in Interim
President Trump announced yesterday that the U.S. would postpone the latest wave of tariff increases on Chinese imports as a “gesture of good will,” as China is celebrating its 70th anniversary on Oct. 1. The increase will now kick in on Oct. 15. https://twitter.com/realDonaldTrump/status/1171925717988388865 Before anyone gets too excited that this is an extended olive…
Read MoreCalifornians Critical of Local Politician’s Use of Funds for Campaign Promos
A California politician is receiving criticism for using his office’s funds to advertise his state senate campaign. Santa Clara County Supervisor Dave Cortese has been sponsoring events in neighboring districts and handing out items like tote bags and hanging banners urging Californians to vote for him in the…
Read MoreSpam Has an Enormous Online Merch Store (and There’s Even a Halloween Costume)
None of us here at Promo Marketing like to receive the lowercase version of spam, but if the uppercase variety were the offering, many of us would be in hog heaven. Continuing the food business trend of releasing branded merchandise, Spam is delighting fans of canned cooked pork through a line that includes close to 300 (!!!) products, including a Halloween costume that could end any debates on what people want to be come October 31…
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