Articles
If you’re familiar with Balenciaga, you’ll know the brand isn’t shy about putting out some questionable and expensive items. Who could forget those high-fashion platform Crocs? We definitely didn’t, and we weren’t surprised when the luxury brand released yet another exorbitantly priced item. But this time, it features some cool design elements…
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Precision Crystal Gifts and Awards, Bartlett, Tenn., announced that Amy Wooldridge has joined the team as a customer service representative. Wooldridge has more than a decade of experience in the promotional products industry, and formerly worked at Crystal Images, City of Industry, Calif. She has deep experience in working…
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One of the most critical data points to measure is return on investment, or ROI. If you can show your clients exactly what their money got them, it’s a powerful thing, an affirmation that their investment in you was worth every penny. And if you can see how your own marketing efforts performed relative to the cost, you can tweak and experiment to get the most bang for your buck…
Read MoreBelieve it or not, we’ve actually talked about Weezer a lot here at PM. Sean and I discuss it on the podcast (as well as frequently off the air), and we’ve reported previously that the band is pretty promo-savvy when it comes to capitalizing on hype. To celebrate the release of yet another color-themed album (this…
Read MoreAccording to Sourcing Journal, Amazon just officially overtook Walmart as the most-shopped retailer for apparel. The findings are a reflection of shoppers, and not sales. This comes from a Coresight Research study that found that 54 percent of respondents bought clothing or shoes on Amazon in the past year, compared to 47 percent who purchased…
Read MorePants: We wear them to work, to the mall, to the bar and, of course, to our weekly Dolly Parton appreciation meetings. But there’s one place you likely don’t see pants: in the sky, on female flight attendants. That’s because the skirt has been the default uniform choice for flight attendants for, well, basically forever.…
Read MoreEsports is the latest craze to sweep the nation, and with that comes merchandise. Even Fanatics signed a deal to supply the apparel for the Overwatch esports league. But it looks like one esports apparel company missed the mark with its latest item. Over the weekend, Cranium Apparel unveiled its new esports dress for female…
Read MoreBack in December, we took extra pride in our Philadelphia roots, with Popeyes Louisiana Kitchen Inc. choosing our city’s international airport as the lone site for its Emotional Support Chicken food boxes distribution. While we can still feel special about that, it seems we have to bow to New Orleans, as the city blessed to…
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It’s an unlikely source of inspiration for promo, but “Dude, Where’s My Car?” did give us this weirdly applicable line from Ashton Kutcher: “Your best T-shirt should be like your bed—it just feels like home when you are in it.” That’s a pretty good tip for promotional T-shirt design, but we figured it’d be good to also ask some industry experts…
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If you watched former Trump lawyer and fixer Michael Cohen’s televised testimony last week, you probably weren’t thinking, “Boy, I can’t wait until there are some promotional products related to Cohen’s current stance on the president and his role in all of this.” If you did, we advise you to play the lottery as soon…
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