Articles
Working with restaurant or food-service clients on promotional uniforms can be tricky, especially when so many places have unique requirements for look and functionality. To help point distributors in the right direction, Lisa Denham, marketing director for Executive Apparel, Philadelphia, shared a case study on a restaurant uniform promotion that went particularly well. It shows…
Read MoreAretha Franklin passed away today at the age of 76 in her home town of Detroit. After being admitted to hospice care this week, fans in New York City paid homage to the Queen of Soul by putting up signage and stickers in the Franklin St. subway station in the Tribeca neighborhood. Gothamist posted pictures…
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EnvyPak, Columbus, Ohio, received another new ruling from the United States Postal Service that provides lower automation letter rates for a specifically-formatted, polypropylene envelope that now does not require an affixed mailing label, can be sealed with glue applied by lettershops and is fully machine-insertable. Using this specially formatted, Automation Letter Rate (ALR) clear poly…
Read MoreWhen Chase Utley announced July 13 that he would be retiring come the end of this season, we here at Promo Marketing are not above admitting we felt sad. Yes, we know time is undefeated, and that the now-39-year-old could not play forever, but we will still not enjoy parting with one of Major League…
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Custom Ink, which recently expanded its brick-and-mortar presence in Virginia, as well as a few locations in Nevada and Texas, has opened a new location in Princeton, N.J. This is the company’s first location in N.J. According to Planet Princeton, the location will work similarly to other standalone Custom Ink locations, where customers can create…
Read MoreFor those in the apparel world, it’s time to dive deep into the fall apparel trends making an impact. Thankfully, we have Supreme to do the work for us with their fall/winter lookbook. The New York streetwear company has a major cult following and unveiled its Fall 2018 collection this week…
Read MoreWe’ve been paying pretty close attention to the looming tariffs Trump has announced. Even last month, it was announced that the Trump administration is pushing for an increase on tariffs to 25 percent.
Read MoreJustin Bieber has been the catalyst for a lot of trends in the 21st Century. His swoopy bangs he wore at the start of his career were ubiquitous in high schools. Since then, his clothing choices (vintage-looking Slayer T-shirts, old-fashioned glasses and baggy shorts) have been copied and reported on in fashion blogs. But his…
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Music streaming service Spotify announced its plans to shift gears into the merchandise arena. After its Mint playlist, a playlist of mostly electronica-dance music, surpassed 5 million followers, Spotify decided to celebrate by creating a playlist-inspired line of merch.
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HanesBrands, Winston-Salem, N.C., has introduced its first line of Hanes women’s apparel and a unisex collection from Alternative in collaboration with the National Park Foundation.
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