PPAI Names 2018 Woman of Achievement Award Recipients

Promotional Products Association International (PPAI), Irving, Texas, announced Marsha Londe, owner and CEO of Atlanta-based Tango Partners; and Mary Ellen Sokalski, MAS, CEO of Cherry Hill, New Jersey-based creative marketing agency The Scarlet Marketeer, as recipients of…

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Fanatics Gets License to Produce NFL Fan Jerseys

Come 2020, Nike will continue to be the exclusive provider of on-field NFL apparel, which includes jerseys and base layers. For the adult fan apparel, i.e., authentic and replica jerseys, warm-up clothes, champion tees, etc., there will still be a Nike logo, but Fanatics will manufacture and distribute the clothing…

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Balenciaga’s ‘T-shirt Shirt’ Is Breaking the Internet

Ordinarily, we’re the first to fall prey to a two-for-one marketing tactic (hence why our cupboards are unnecessarily full of Spam). But even we can’t wrap our heads around Balenciaga’s latest double T-shirt marketing ploy, and it seems the internet agrees with our discontent. The high-fashion brand unveiled its new T-shirt shirt, which is essentially…

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The Bizarre Story of the University Forced to Change Its Nickname and Logo But Still Required to Sell Old Mascot Merchandise

A little more than two-and-a-half years have passed since then-president Robert Kelley announced that the University of North Dakota would make its athletic programs’ nickname the Fighting Hawks, with the majority vote-getter replacing the Fighting Sioux. Yet, in a bizarre set of circumstances, the school must continue selling a handful of merchandise bearing the old Fighting Sioux name and branding…

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