Articles
Imagine shopping online through a headset, or interacting with a label in a store with an AR-compatible smartphone application. Are you going to spend more time looking at flat, static text, or a font that changes and moves when you do? Even further, which brand will be more interesting, and thus more likely for you to purchase…
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Promo Marketing spoke with CIC CEO Bob Herzog, former CEO of Bullet Line, about how the eCompanyStore acquisition came to be, the future of the two companies, and how distributors can remain competitive amid all the recent mergers and acquisitions…
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We’ll never forget how Michael Jordan earned his final title, as he drained a jumper with 5.2 seconds left on June 14, 1998, to give his Chicago Bulls squad its second three-peat at the expense of the Utah Jazz. Nike wants its fans and aficionados to remember that moment, too, and is calling on smart…
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Do you use the same password at work that you use at home? If your answer was “No, of course not, why would I ever do that?” then good, you’ve made a proper and responsible decision. If your answer was “Yes, what’s wrong with that?” well, at least you can count yourself among the 59 percent of small business owners who do the same…
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On May 25, one day after the 18th anniversary of the release of “Mission: Impossible 2,” the action-packed picture that helped her gain box office draw status, Thandie Newton will again assist a lucrative movie franchise when “Solo: A Star Wars Story” opens nationwide. Portraying Val Beckett, the wife of and a crew member for…
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TPG Growth, the middle market and growth equity platform of San Francisco-based investment firm TPG, has acquired HALO Branded Solutions, Sterling, Ill., from Audax Private Equity. “At HALO, we strive to provide our clients with innovative, customized solutions that showcase their brand and values,” Marc Simon, CEO of HALO, said in a press release. “TPG…
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Promotional Products Association International (PPAI), Irving, Texas, and Promotional Products Association Of The Mid-South (PPAMS), Nashville, kicked off Promotional Products Work! Week on Friday, May 11, 2018 in Shelbyville, Tenn., also known as “The Pencil City.” Billed as the official kickoff for the national awareness event, happening this week, the event is organized by PPAMS, PPAI…
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Deadpool, the Marvel super “hero” character whose ultra-violent and profanity-laden exploits have made their way to the big screen, is known for being different than the rest of Marvel’s lineup. In addition to the violence and profanity, he’s constantly breaking the fourth wall, and is fully aware that he’s a character in a comic book…
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The new Rainbow Mickey collection is a diversified assemblage of merchandise, all centered on an updated, rainbow-colored version of the iconic Mickey Mouse ears logo. This is some stylish merch, no doubt, and we expect to see plenty of folks wearing Rainbow Mickey gear during Pride Week celebrations…
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Dating back to 1834, when members of the Cumberland Presbyterian Church founded it as Cane Hill School, the University of the Ozarks enjoys renown as the oldest higher education site in Arkansas. The Clarksville campus routinely receives regard as a U.S. News & World Report top tier destination, meaning that marketing its amenities finds employees…
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