Dunkin’ Releases Branded Merchandise Line With TikTok’s Biggest Star

Dunkin’s new branded merchandise collection is a partnership with TikTok personality Charli D’Amelio, the platform’s most-followed creator with more than 111.6 million followers. The line is a culmination of three big trends we’re seeing right now in branded merchandise: limited run to drive hype via exclusivity, collaborating with celebrities for their own…

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