Jason Sudeikis did some advertising for his sister’s New York dance and fitness studio by wearing a hoodie with its logo on it during his Golden Globes acceptance speech. When he was accused of “product placement,” he chalked it up to just being a proud brother…
Read MoreAuthor: Brendan Menapace
Michael Cohen Is Selling Personalized Prison Jumpsuits (and Other Merchandise) to Promote His Podcast
There’s turning lemons into lemonade, and then there’s turning a pretty serious prison sentence into a merchandising opportunity. That’s what Michael Cohen, former Trump attorney, now vocal critic, is doing after being sentenced to three years in prison for tax evasion and campaign violations…
Read MoreRap Legend Nas Helped Design the ‘Coming2America’ Merchandise Line
The marketing campaign for “Coming2America,” the upcoming sequel to the classic Eddie Murphy flick, is getting some additional star power by using Nas’s HSTRY brand. The collaborative effort between the film and the rapper’s brand includes 13 items, ranging from T-shirts and sweatshirts to sweatpants and hats…
Read MoreBiden Administration Will Send 25 Million Reusable Face Masks to Health Care Centers, Food Banks
The White House announced today that it will send 25 million asks to more than 1,300 health care centers and 60,000 food pantries in the U.S. in an effort to stop the spread of COVID-19 among vulnerable communities. This would be in place of a plan to send face masks to every U.S. household, at least for now…
Read More‘Chipotle Is My Life’: Why Chipotle Used a 7-Year-Old Meme for New T-shirts
If you were big into Vine in 2014, you might remember the little kid who proudly declared that “Chipotle is my life.” Chipotle has not only dug up the memory of social media platforms past, but also reconnected with the boy, Roy Murray, for some branded apparel and a coordinating TikTok campaign…
Read MoreLittle Caesars Is Hiding Codes for Promo Items on Social Media, Sporting Events and More
Little Caesars has a pretty impressive stock of Pretzel Crust Pizza promos for excited fans, but you’re going to have to do a little detective work if you want a piece. The Little Caesars social media accounts started teasing ways for fans to find codes, which they can redeem for prizes like a pizza clock,…
Read MoreThis Subscription Box Is Designed for Seniors Isolated During the Pandemic
After sending a few care packages to their aunt, sisters Brandi Allen and Ashley Rollins started thinking about what new products they could include. From there, Silver Swag Box was born, creating a way for other people feeling distanced from their loved ones to show they care…
Read MoreMcDonald’s Goes Minimal for ‘Joyful’ Packaging Redesign (But Will It Update Uniforms?)
Shortly after Burger King announced its full rebrand, including employee uniforms and packaging for all of its menu items, McDonald’s had its own redesign news to share, debuting a whole new look for its packaging. Will it update its employee uniforms, too?…
Read MoreThe ASTM Face Mask Standard Is Here: Full Details on Labels, User Instructions and More
After a period finalizing the last details, ASTM International has released its final face mask standards for consumer masks. The Standard Specification for Barrier Face Coverings, a first of its kind, creates criteria regarding construction, fit, manufacturing and use for non-medical masks…
Read MoreMcDonald’s Is Hyping Up a New Sandwich With a Vinyl Record, a Hoodie and Its Own Merch Website
Tomorrow at noon, McDonald’s customers can visit CHKNDrop.com for a “limited-edition capsule.” The release includes early access to the Crispy Chicken Sandwich, a “never-before-heard audio track” on 7” vinyl created by Tay Keith, and a limited-edition hoodie…
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