Nearly a year after first making face masks and PPE products for health care workers, Hanesbrands announced that it will exit the PPE business, focusing instead on its Champion brand and expanding its e-commerce offering. Hanesbrands said it no longer sees PPE as a long-term growth opportunity…
Read MoreAuthor: Brendan Menapace
VF Corporation Plans to Eliminate Single-Use Plastics by 2025
VF Corporation, parent company of major apparel and accessory brands like JanSport, Timberland, North Face and Supreme, announced a new initiative to eliminate all single-use packaging, including polybags, by 2025. The plan extends to VF Corporation’s offices and sponsored events…
Read MoreHSBC’s Online B2B Platform Allows Apparel Sellers to Trace Product Origins and Avoid Forced Labor
Serai, a digital B2B platform from HSBC, allows apparel suppliers to put in supply chain details for each step of the manufacturing and distribution process, so companies that buy the products can see how and where they were made, from raw materials to the finished product…
Read MoreTinder Wants to Make Its Own Line of ‘Tinder Made’ Smartphone Accessories, Apparel and More
If you use Tinder as a dating app, you want to protect your phone, right? If your phone cracks or breaks, it’d be hard to find love. Tinder is looking to solve that problem with its own proprietary mobile accessories (and other items), based on a U.S. Patent and Trademark Office application for “Tinder Made” products that was accepted on Jan. 20…
Read MoreOatly Outsmarted Twitter Trolls Hating On Its Super Bowl Commercial by Giving Away a T-shirt About Hating Its Commercial
Did you catch the Oatly commercial during the Super Bowl where the company’s CEO sang a jingle about how it’s “like milk, but made for humans,” while playing a keyboard in the middle of a field? Did you hate it? Did you hate it enough to wear a T-shirt telling everybody how much you hated it? Oatly won’t be offended. In fact, it was kind of banking on that happening…
Read MoreCDC Officially Updates Mask Recommendations to Include Layering (But Not For All Masks)
The CDC has officially updated its mask usage recommendations to include layering, something that public health experts such as Dr. Anthony Fauci, as well as government officials, have previously suggested. Certain mask combinations, however, should not be used…
Read MoreTo No One’s Surprise, the McDonald’s Pokemon Cards Promo Went Off the Rails
After 25 years, the Pokemon card craze is still going strong. That anniversary is actually causing pandemonium at McDonald’s restaurants all over the U.S., with adults swooping in and buying as many Happy Meals as they can to get their hands on limited edition promo cards…
Read More4 Million Bobbleheads? What MLB Teams Are Doing With Their Stockpiles of Unused 2020 Promos
Major League Baseball teams did everything they could to keep promo giveaways in place for fans last year, but there’s still an enormous stockpile of unused bobbleheads and other promos waiting for their time to shine/bobble. Right now, about four million of them are in a BDA Inc. warehouse…
Read MoreHarley-Davidson Removes Branded Merchandise From Amazon, Prioritizes Its Own E-Commerce Initiative
It’s not hyperbole to say that Amazon dominates e-commerce. But Harley Davidson CEO Jochan Zeitz said his company will no longer sell branded merchandise on Amazon, instead choosing to prioritize its own dealers’ e-commerce efforts. Previously, Nike said it would stop selling on Amazon…
Read MoreCheck Out the Presidential Branding on These Incredibly Rare Obama-Themed Nikes Set to Auction for $25,000
Sotheby’s is auctioning a pair of unique Nike Hyperdunks designed in honor of President Barack Obama this week, with a price tag of $25,000. The shoes have a blue “swoosh” logo, the number “44” stitched into the inner side of each shoe, and other U.S. and presidential imagery throughout…
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