Everyone loves a good comeback story. Bill Feldberg, chief marketing officer for Something Inked, Nashville, Tenn., recalls a promotional products campaign he did with Sears and Kmart—two former titans now looking to revitalize their brands and reinvent themselves for the new world of retail—that felt especially personal and successful…
Read MoreFunny how trends work, isn’t it? Everything that was once old, outdated and uncool are now the most sought after items. Remember how people thought vinyl records were an antiquated medium after the birth of CDs and MP3’s? Just about everyone you see on the street these days has a smartphone with a touch screen.…
Read MoreIn something of a role reversal for Mitch McConnell, whose own campaign made a pretty penny on “Cocaine Mitch” gear earlier this year, the Kentucky Democratic Party is cashing in big time on “Moscow Mitch” merchandise. The Kentucky Dems started up a “Moscow Mitch” web store, offering T-shirts, a brass Moscow Mule mug, a shot glass, stickers, buttons and a Cossack hat…
Read MoreIn a series of tweets yesterday, President Donald Trump reported that U.S. trade representatives returned from China talks with disappointing results, and that he would add a “small additional tariff of 10 percent” on $300 billion in Chinese imports, effective Sept. 1…
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BIC Graphic North America, Clearwater, Fla., announced that it has formed a new partnership with Cap America, Fredericktown, Mo. Beginning tomorrow, BIC Graphic will stock 11 Cap America styles. It was exactly a month ago that that BIC Graphic announced a similar partnership with HanesBrands Inc., which marked the supplier’s first foray into the soft goods category…
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Promotional Products Education Foundation (PPEF), Irving, Texas, recently awarded the Jayne Emoff Miller scholarship to a future graduate of Ohio University. Miller was the former owner of Shumsky Promotional, located in Dayton, Ohio. She was a second-generation owner of Shumsky from the mid-1980s…
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Goldstar, San Diego, Calif., announced yesterday the creation of Goldstar Global, a united effort between the company’s North American and European teams. As part of the launch, the company announced that Howard Cubberly, previously general manager of the North American division, would…
Read MoreIt’s the most wonderful time of the year, folks. At least it is for shark fans. Selachophobes are probably wise to stay away from the Discovery Channel for the next few days. That’s right. It’s Shark Week. And to celebrate the most celebrated educational television event of the year, Discovery Channel teamed up with an…
Read MoreThe Tokyo Olympics in 2020 are noteworthy for their addition of sports like skateboarding, but that’s not the only innovation. The medals given to winning athletes will be made from recycled electronics like cell phones. https://twitter.com/viceasia/status/1155806427589619712 Competition medals are hardly just chunks of gold, silver and bronze. The last Summer Olympics, held in Rio de…
Read MoreDid you hear about the mysterious case of a perfectly preserved In-N-Out burger that suddenly appeared on the streets of Queens? This isn’t the set-up of a bad joke. It really was a puzzling event that had the internet lit up with conspiracy theories ranging from art instillations, viral marketing and a few East Coast…
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