Let’s start this article with a disclaimer: What you do in your spare time is your business. Promo Marketing does not pass judgment. That said, some people might pass a little judgment if they saw someone out in the street in this apparel line by Richardson. It is, after all, a partnership with adult website…
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Aspiring to further promote its brand, QUINN, Hanover, Pa., announced its partnership with the TeamWalterB multi-line sales force. Since 2002, TeamWalterB’s sales agency has served the Mid-Atlantic and New York metropolitan areas. Featuring a four-member team with more than 35 years of promotional experience, TeamWalterB recognizes the interconnection between manufacturing, marketing and sales, enabling them…
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We live in an age where “content creator” and “influencer” are actual answers a kid can give when asked what they want to be when they grow up. You might laugh at the way that sounds, but there’s real money in this now. Especially now that the likes of YouTube are providing opportunities for content…
Read MoreIt seems like every brand has a holiday sweater. And we get it. They’re fun! It’s silly! If you can’t allow for a little bit of corny laughter during the holiday season, then you’re no better than a common Grinch. But so many brands are doing it now that it’s losing some of its novelty. We are nearing Peak Ugly Sweater…
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Vantage Apparel, Avanel, N.J., award-winning decorator and industry top source for custom logo apparel, has hired Rob Watson as chief digital officer. Watson, an accomplished industry professional, joins Vantage after serving as the vice president of e-commerce and marketing for distributor Axis Promotions. “Vantage has always been a leader…
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People who love ranch really love ranch. For those dedicated Ranchers, Hidden Valley is back with a holiday line of merchandise to celebrate their favorite condiment. Do you want a giant inflatable bottle of dressing in your front yard, rather than the snowmen, snow globes and reindeer your unoriginal neighbors have? Well, say no more…
Read MoreThe concept of 3-D printing isn’t new, but for a lot of companies, it’s not economically viable. The benefits don’t outweigh the cost, yet. But, 3-D printing company Carbon is looking to make 3-D printing more accessible for everyone by slashing the price of three commonly used resin materials. Carbon CEO Joe DeSimone told Forbes…
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Gather round, dear readers. It’s time for another edition of Promo Marketing’s “Great Moments in Promo History,” which is totally going to be a thing now. The topic of this second edition of our historical exploration is buttons. Not just any buttons, mind you. It’s the story of how Elvis’ manager and incredible-name-haver Colonel Tom…
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The apparel game is all about hype these days. Hype comes from one major source: exclusivity. It’s the reason brands like Supreme and Palace can charge big bucks for items that, on the surface, don’t look like anything special. That’s not even taking into account the resale economy, which is its own little cottage industry.…
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During the third quarter of 2018, 4imprint, Oshkosh, Wis., helped more than 300 organizations achieve their goals by awarding one by one promotional products grants. Each business day, 4imprint provides three $500 in-kind promotional products grants through the one by one charitable program, helping organizations raise funds, acknowledge volunteers, educate their communities and build awareness…
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