Digital Room LLC, a subsidiary of private equity firm H.I.G. Capital, has acquired Logo Sportswear Inc., based in Wallingford, Conn. If that name looks familiar, it’s because H.I.G. Capital is the company that purchased BIC Graphic North America last year. Logo Sportswear is a supplier of workwear, uniforms and sports apparel, with a focus on…
Read MoreAuthor: Brendan Menapace
Starbucks’ 2018 Holiday Cups Are Here, So You Can Officially Start Celebrating
Halloween is over. That means it’s officially the holiday season already, right? If you ask the majority of retailers in America, the answer is yes. Before the jack-o’-lanterns can even get gross and mushy, companies are peddling wintery products as if Thanksgiving and fall never even existed, save for a few pumpkin spice drinks still…
Read MoreThe Future of Technology Is Promotional Delivery Trucks That Make Pizza Via Robot
Trucks. Robots. Pizza. This story has everything that we as Americans in the year 2018 are looking for. Pizza Hut, not often thought of as a trailblazer in the world of technological innovation, has been stretching its abilities far beyond just pizza. Remember those sneakers that could order pizza? That was pretty cool. But now,…
Read MoreReese’s Promotional Vending Machine Lets You Trade Bad Candy for Peanut Butter Cups
We’re not sure why everyone says this is the spookiest time of year. All of our coworkers are in hilarious costumes and we got free candy, so as far as we’re concerned it’s the happiest, sweetest time of the year. Reese’s is not only hopping on that vending machine trend that’s huge right now, it’s…
Read MoreGo Ahead, Try to Put These Pokemon Hats on a Cat
Have any of you cat owners ever tried to put something on the cat? By that, I mean anything—a costume, mittens, a cone after surgery, an action figure to ride it. It doesn’t work, right? That’s because cats are the proudest, most independent creatures in the known universe. Everything they do is on their terms.…
Read MoreElon Musk Wants to Patent ‘Teslaquila’ Because Life Is a Game for Him
Elon Musk. What else can we say about Elon Musk at this point even? The guy is a real-life Tony Stark, minus the weapons sales. (Although he did dabble in flamethrowers.) He’s a guy who has the means to pursue every single flight of fancy he chooses. Nothing is off the table. He embodies the…
Read MoreEuropean Parliament Votes In Favor of Extensive Single-Use Plastic Ban
The European Parliament has voted in favor of a complete ban of single-use plastics, including cutlery, plates, straws, drink stirrers and more across the E.U. to prevent ocean pollution. The proposal also included a reduction in other single-use plastic items for food, like drinkware and cups. The European Commission proposed this ban back in May,…
Read MorePromo History Lesson: How Promotional Products Took Wrigley From Small Soap Company to Chewing Gum Empire
This is the story about how Wrigley—yes, the candy company that has a baseball stadium named after it—grew to what it is today because of promotional products. It was one particular promotional product, actually: chewing gum…
Read MoreCafePress Acquisition Focus of Class Action Lawsuit
Everything seemed to be relatively wrapped up for CafePress. After setting itself up to be acquired by Snapfish, it seemed like it was pretty much the point where the credits start rolling and we assume CafePress lives happily ever after in its new life. That’s not the case just yet, though. The law firm Levi…
Read MoreNational Awards Inc.’s Lisa Greer Discusses a Client’s Anniversary Promos
Celebrating a business’ anniversary is certainly a time for celebration. Especially when a business has been around for four decades. Lisa Greer, director of sales for National Awards Inc., Jackson, Miss., remembers one particular instance where her company helped a customer kick its birthday…
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