PPAI’s annual industry sales numbers are out, and the results are encouraging. In a press release yesterday, PPAI reported that promotional products industry sales for 2017 increased 9.31 percent, totaling $23.3 billion. That’s the highest sales volume in 18 years. To compare, the industry saw a sales increase of only 2.4 percent in 2016. PPAI…
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Are you an active reader of Promo Marketing? Do you want a chance to win a $50 Amazon gift card? You got 10 minutes? Click here to complete our short survey about how you engage with Promo Marketing. Your feedback is crucial to us, as we use it to continue to produce the most relevant…
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The most popular item at the Masters is the green jacket. There’s no denying that. But, as only one person can leave Augusta National with it, we have to settle for insane amount of branded merchandise that was available at the new Main Golf Shop, which was built on the spot of the old press…
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It’s unlikely that cotton will lose its spot as the top material for apparel production any time soon, but increasing costs, uncertain availability and several other issues are worth monitoring…
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After a 10-month court case and two-week trial, a federal court in New York unanimously ruled in favor of ETS Express, which had been sued by Can’t Live Without It LLC, doing business as S’Well Bottle, for trademark infringement. The jury decided on March 29 that ETS Express is not liable on all counts, citing…
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There are some things we just can’t plan for or change. The weather is one of those things. No matter how well we try to control everything, there are always unavoidable roadblocks that we have to overcome. Jean Moore, account executive for BrandAlliance,…
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In August, the owner and CEO of Custom Wristbands, a promotional wristband company, pleaded guilty in a price fixing scheme with other promotional products companies. That news came just a few weeks after Houston-based Zaappaaz Inc.,…
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We always hear promotional products professionals talk about “staying power” and long-lasting promotions. There’s a good reason for that. When end-users hold onto a product for a long time, that means extended brand visibility for clients. Isn’t that the goal of every promotional…
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The National Civil Rights Museum in Memphis is commemorating the 50th anniversary of Dr. Martin Luther King Jr.’s death this week with a wide selection of promotional merchandise, including some that take a somewhat literal approach to commemorating the civil rights leader’s death in 1968. Among the usual gift shop items like T-shirts, drinkware and…
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The ongoing debate about whether or not legal marijuana businesses can advertise their business and how continues. As more and more states legalize recreational marijuana, and with Canada reportedly legalizing cannabis “within months,” the thought of how marijuana businesses will advertise their products or how dispensaries can promote their business is called into question. New…
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