Chinese e-commerce business Alibaba Group Holding Ltd. announced yesterday that it hit the 3 trillion Yuan milestone (approximately $463 billion) over its China retail marketplaces in less than a year. Joe Tsai, executive vice chairman of Alibaba Group Holding Ltd., said in a blog post that this reflects economic growth in China. “The shift toward…
Read MoreAuthor: Brendan Menapace
Under Armour, Dwayne ‘The Rock’ Johnson Sell Out of Gym Merch
Dwayne “The Rock” Johnson, actor and former professional wrestler, partnered up with Under Armour to create “Project Rock” merchandise, which includes apparel, bags and footwear. Yesterday, Johnson took to Instagram to announce that the first item in his…
Read MoreShower End-users in These Bath-time Promotions
When it comes to promotional products, the most useful ones are the ones that everyone uses. Those kinds of items can be hard to find. However, bath and shower items are products that can appeal to everyone, since, after all, everyone showers. Here are eight squeaky-clean promotional products for the bath or shower.
Read MoreHarvard Law School Changes Shield, Sells Remaining Merchandise
Last week, Harvard Law School announced that the school will change its emblem due to the inclusion of a former slaveholder’s family crest. The emblem, introduced in 1936, incorporates the school’s motto and wheat sheaves, which are derived from the coat of arms of Isaac Royall Jr.’s family. Royall, according to The Boston Globe, was…
Read MorePepsi Fined Over Misleading Promotion
In 2014, Pepsi started a promotional campaign in Hungary that allowed customers who collected a certain number of bottle caps to receive different Pepsi-branded gifts. As it turned out, the most popular gift was an illuminating ball. According to the Global Advertising Lawyers Alliance, the demand for the ball was too much for Pepsi, and…
Read MoreIrish-American Organization Calls St. Paddy’s Day Merch Offensive
Today is St. Patrick’s Day. For many, it’s a day to wear festive green clothing or eat traditional Irish foods to celebrate Irish heritage—whether they’re actually Irish or not. For others, it’s a day to pack the pubs and down countless pints of Guinness. Somewhere, these two worlds merged, as many St. Patrick’s Day items,…
Read MoreCoke, Pepsi, Nestle Ready to Fight Montreal Water Bottle Ban
Yesterday, we reported that the mayor of Montreal wants to ban single-use plastic water bottles from the city. Today, CBC reported that Coke, Pepsi and Nestle are among corporations that are gearing up to fight the ban. The Canadian Beverage Association, which represents 60 beverage brands, including Pepsi, Coke and Nestle, joined Quebec’s registry of…
Read MoreWisconsin Considers Banning Plastic Bag Bans
The Wisconsin State Senate may take up a bill this week to strip communities of the power to ban plastic bags. According to the Milwaukee Journal Sentinel, the state assembly already approved the bill by a vote of 63-35. “Most of the time, government is reactive, and we…
Read MoreFreight Rates Fall to Record Low
Average spot freight rates fell to a record low last week—$701 per 40-foot container. According to CNBC, the World Container Index (WCI), which tracks 11 global shipping routes, said that is the lowest reading since the organization started tracking rates five years ago and…
Read MoreDaft Punk Advertises Merchandise with Retro Posters
The French electronic music duo Daft Punk has a lot of merchandise, like T-shirts, posters, yo-yos, skateboards and pens from Fisher Space Pen Co., Boulder City, Nev. While the band’s selection alone is impressive, their latest marketing technique is even more appealing: Each item is advertised in a style that’s reminiscent of ’80s magazine spreads.…
Read More