Yesterday, we reported that Hershey’s encouraged consumers at Austin’s South by Southwest (SXSW) festival to trade in their promotional items. Now, another company at the festival encouraged end-users to celebrate the (literal) fruits of their labor on tote bags. Some…
Read MoreAuthor: Brendan Menapace
SideStep App Lets Music Fans Skip the Long Merch Lines
People love picking up T-shirts from concerts. Not only is it a way for fans to show how much they love a group or artist, it also is a keepsake that commemorates a fun evening. However, those lines at the merch stand after the show can be heinous. To stop this, an app called SideStep…
Read MoreHershey’s Lets Consumers Trade In Promo Items at SXSW
Festivals are always full of promotional products. Festivalgoers wear promotional sunglasses and T-shirts, drink from branded water bottles, and keep everything else in logoed tote bags. For some, all of that stuff might be too much to handle, so they have to pick and choose what they want. To…
Read MoreAmerican Apparel Partners with Postmates for One-hour Delivery
American Apparel, Los Angeles, is bringing new meaning to the phrase “fast fashion” by teaming up with delivery company Postmates to offer delivery to U.S. customers within one hour. According to a press release, the service will be available in 79 of American Apparel’s locations in the U.S., and customers will be able to purchase…
Read MoreAlibaba Hits 3 Trillion Yuan Milestone in One Year
Chinese e-commerce business Alibaba Group Holding Ltd. announced yesterday that it hit the 3 trillion Yuan milestone (approximately $463 billion) over its China retail marketplaces in less than a year. Joe Tsai, executive vice chairman of Alibaba Group Holding Ltd., said in a blog post that this reflects economic growth in China. “The shift toward…
Read MoreUnder Armour, Dwayne ‘The Rock’ Johnson Sell Out of Gym Merch
Dwayne “The Rock” Johnson, actor and former professional wrestler, partnered up with Under Armour to create “Project Rock” merchandise, which includes apparel, bags and footwear. Yesterday, Johnson took to Instagram to announce that the first item in his…
Read MoreShower End-users in These Bath-time Promotions
When it comes to promotional products, the most useful ones are the ones that everyone uses. Those kinds of items can be hard to find. However, bath and shower items are products that can appeal to everyone, since, after all, everyone showers. Here are eight squeaky-clean promotional products for the bath or shower.
Read MoreHarvard Law School Changes Shield, Sells Remaining Merchandise
Last week, Harvard Law School announced that the school will change its emblem due to the inclusion of a former slaveholder’s family crest. The emblem, introduced in 1936, incorporates the school’s motto and wheat sheaves, which are derived from the coat of arms of Isaac Royall Jr.’s family. Royall, according to The Boston Globe, was…
Read MorePepsi Fined Over Misleading Promotion
In 2014, Pepsi started a promotional campaign in Hungary that allowed customers who collected a certain number of bottle caps to receive different Pepsi-branded gifts. As it turned out, the most popular gift was an illuminating ball. According to the Global Advertising Lawyers Alliance, the demand for the ball was too much for Pepsi, and…
Read MoreIrish-American Organization Calls St. Paddy’s Day Merch Offensive
Today is St. Patrick’s Day. For many, it’s a day to wear festive green clothing or eat traditional Irish foods to celebrate Irish heritage—whether they’re actually Irish or not. For others, it’s a day to pack the pubs and down countless pints of Guinness. Somewhere, these two worlds merged, as many St. Patrick’s Day items,…
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