The Starbucks Cold Cup Is the Internet’s Underground Must-Have Phenomenon

Starbucks reusable cups have reached near-Supreme collectible status. The coffee chain first introduced the Cold Cup line in 2018, and just a few years later, people are swooping in to buy and resell the cups on sites like Facebook Marketplace, Poshmark and eBay. Some online groups reportedly have as many as 20,000 members who share information on collecting designs…

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Shipping Prices Could Be About to Skyrocket (Again)

The average cost to ship a 40 ft. container from China to the U.S. West Coast could soon hit up to $8,000 for a yearlong freight contract, a record high and a significant increase over last year’s average of $5,500. Meanwhile, the Russian invasion of Ukraine is putting further strain on international shipping, potentially driving prices up further…

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Could Offer Letter Kits Be the New Onboarding Kits?

Companies have long been giving their new hires gifts to make them feel welcome. But with the extra-competitive job market these days, employers need to stand out from other prospective hirers and appeal to applicants before they even sign on the dotted line. That’s why some companies are taking the welcome kit approach a step further…

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Phoenix Suns Introduce Line of Merch Designed by Players

The Phoenix Suns are giving players a chance to take their fashion sensibilities a step further by letting them design their own merchandise as part of a line called Valley Threads. The series starts with Suns player Cam Payne, who designed a hoodie featuring a quote his pastor told him on Draft Night in 2015. Proceeds will go to Phoenix Suns Charities…

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Liquid Death Mountain Water Is Betting Big on Branded Merchandise

Liquid Death Mountain Water’s 2021 branded apparel sales passed $3 million, a huge increase from $700,000 the year before. Founder and CEO Mike Cessario said that more than half of direct-to-consumer purchases in 2021 also included a product from Liquid Death’s online store, and made clear the company is fully buying into branded merchandise…

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