Coca-Cola partnered with Tafi, a Utah-based startup, to create a digital recreation of its 1956 vending machines. The “Friendship Box” vending machine works with the Ethereum cryptocurrency, and “dispenses” digital items like a branded Coca-Cola bubble jacket and trading cards…
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A teenage Rhode Island entrepreneur created a T-shirt brand designed to incorporate fidget toys, which can provide a calming outlet for people with Autism or ADHD. The shirt includes a space where fidget toys can clip on using a carabiner, keeping them close and making them interchangeable…
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We all have a person in our lives who can (and has) eaten a whole box of Cheez-It crackers in one sitting. (If you’re reading this, it’s me. I’m the person in your life who can and has eaten a whole box of Cheez-It crackers in one sitting.) To appeal to even more people like…
Read MoreA year-plus of remote work has changed the way we think about dressing for work, shifting the workplace attire norms to be more casual. Scott Baxter, president and CEO of Kontoor Brands, parent company of Lee and Wrangler jeans, said that this “global casualization” is here to stay, and apparel companies need to pay attention…
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Like the other meals before hers, Saweetie’s McDonald’s meal includes branded packaging, like sauce packets. But the actual merchandise isn’t available to everyone (at least not yet). Fans can enter a sweepstakes to win two limited edition Brandon Blackwood bags, and McDonald’s employees will wear special uniforms…
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Reese’s Puffs just released three boxes that include an augmented reality tie-in to turn the backs of the boxes into synthesizers and drum machines. General Mills is also releasing a real-life branded synthesizer, and introduced a “teens only” promo for Cinnamon Toast Crunch…
Read MoreThe USPS finalized a deal to slow down first-class mail, effective Oct. 1. At the same time, UPS announced that it anticipates peak season volume to exceed capacity by approximately 5 million pieces per day, advising customers to shift their own shipping timelines…
Read MorePromotional products alone can go a long way with lasting brand awareness, but Paul Keely, owner of King Print & Promo, remembers two instances where adding print to a promotional campaign helped his clients deliver a deeper, more thoughtful message and tell a complete story…
Read MoreOlivia Rodrigo fans have been flooding social media with reports that they’ve received merchandise that is misspelled, damaged, low quality or incorrect items. Those merchandise horror stories are being shared en masse, with the hashtag being viewed more than 15 million times on TikTok…
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Forbes is giving readers a new way to connect with content through the launch of its Forbes Store e-commerce platform. In addition to a standard assortment of Forbes-branded merchandise, the publication will partner with a rotating cast of designers and artists for brand-specific capsules…
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