What You Need to Know From the PPAI Technology Summit

Last week, I attended the 5th annual PPAI Technology Summit with more than 100 industry colleagues to network and be inspired. The conference is geared toward technology leaders in the industry, but there were many topics covered useful to each of you. Security It’s no surprise security was a big topic here, especially with all…

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The 2018 #Online18

The #Online18 most influential people consists of industry influencers who use online tools and strategies to benefit their business and the overall promotional products industry. Each year gets tougher to identify the #Online18, as the online marketplace continues to evolve. One important note about the #Online18 is that this is primarily based on a personal…

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Say What You Mean!

“Irregardless” means regardless, so why do some say “irregardless?” In fact, most dictionaries state that “irregardless” is nonstardard or incorrect use, yet I hear so many colleagues use the phrase. So what, you say? Why does it matter? Perhaps it doesn’t matter to most people, but it always makes me pause to contemplate the speaker’s…

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6 Ways to Increase Responses

My last blog, “5 Reasons to Stop Using Voicemail,” triggered several conversations with people who had different viewpoints. Some conversations, including one left as a post on the blog, asked for ways to increase responses. Today’s post gives you alternatives to increase responses that are much more worthwhile than leaving voicemails especially when prospecting. Do…

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