Do you know how your clients perceive you? If you’re constantly caught up in worry, that only sends a bad message. Learn how to be your best self in 2014.
Read MoreYour Best Self: Do You Think You Can?
Author: Elise Hacking Carr
Columbia Sportswear Files Omni-Heat Patent Lawsuit Against Seirus Innovative Accessories
Outdoor apparel manufacturer Columbia Sportswear has filed a lawsuit against Seirus Innovative Accessories, a Utah-based outdoor gear brand, for allegedly infringing on Columbia’s patent for insulating Omni-Heat reflective material.
Read MoreDr. Who-Inspired Promotional Fun
With Dr. Who’s 50 Anniversary celebration happening this week, here are three products to commemorate the beloved British series.
Read MoreA Trend is Born
Kim Kardashian isn’t feeling Pantone’s top color of spring 2014, Dazzling Blue, when it comes to her daughter. But no “baby pink” allowed. Here are some alternatives.
Read MoreAre You Paying for Results or an Experience?
If we’re paying for results, should we overlook the details of the overall experience? Call me greedy, but I want both. Here are 3 ways to give customers the whole package.
Read MoreScare Up Business with Halloween Marketing Tips
Halloween presents the promotional industry with a ton of cool ideas. Looking to go beyond the standard ghosts and goblins? Here are 3 ways to market the scariest time of year.
Read MoreNailed It: Primetime Emmys, Polish and Promotions
Red carpet-ready nails aren’t just for TV land’s elite. There’s a huge community of nail enthusiasts out there, which spells opportunity for the promotional industry. Check out these 3 award-worthy products.
Read More5 Invaluable Products for Fire Prevention Week
Did you know that Fire Prevention Week falls on Oct. 6-12? Raise awareness—and potentially save a life—with promotional products.
Read MoreNo Strings Attached: 5 Fun ‘N Sync-inspired Promotional Looks
In celebration of the two-minute ‘N Sync reunion at the MTV VMAs, here are some fun ways to outfit clients in the likeness of pop royalty.
Read More“Getting It Right” Revisited
Earlier this year, I wrote about “Getting It Right,” and with companies getting caught up in a “fourth-quarter frenzy” it’s time to revisit that idea.
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