About 10 years ago I had some discussions with the owner of a company interested in learning more about Proforma. After a few conversations, he decided to maintain the status quo and not move forward. Fast forward 10 years. I get an email from a consultant telling me that the owner of that company has…
Read MoreAuthor: Greg Muzzillo
An Expensive Funeral
Recently I had a great conversation with a very successful distributor owner. He is only in his 50s, but is ready to sell his business. He has made great money in his years in the business. No doubt he could make much more. When I asked why he does not keep growing the business and…
Read MoreExperience is NOT the Best Teacher
We have all heard the saying that “experience is the best teacher.” While sometimes it may be true, I believe that far more often experience is not the best teacher. First, I’ve met thousands of distributors and sales reps whose sales are very low. Sometimes they will tell me that they have been in the…
Read MoreGo Ahead, Be Terrible
The truth is that the older we become, the more accomplished we become, the more we hesitate to be terrible at anything. Like a recent Wall Street Journal article stated, “Many of us are terrible at being terrible.” The truth is that if we want to learn a new skill, we need to be willing…
Read MoreScars
We all have scars from business and life. They are a good thing we need to celebrate. Let me explain. Business and life can create many wounds. Relationship wounds. Financial wounds. Disappointment wounds. And more. Wounds are the results of many injuries. As wounds heal over time we can be left with a scar. Scars…
Read MoreTGIM (Thank Goodness It’s Monday)
We’ve all heard folks say, “Thank goodness it’s Friday” (TGIF). We can all relate. We’ve all have had rough weeks when we really need the rest of the weekend to recover and recharge. Let me ask, how many times do you say or think, “Thank goodness it’s Monday” (TGIM)? Do you love your career enough…
Read MoreThese Are the Good Old Days
Some days, when we are in the thick of the battle of growing our business, we just want to get to a brighter future. I understand. For the first several years of starting and growing Proforma, I had more than my fair share of worries. After 45 years of growing a business, here are a…
Read MoreLove or Fear: Pick One
Most psychology experts agree that there are only two primary emotions: love and fear. All positive emotions are derived from love. All negative emotions are derived from fear. For business owners and sales professionals, success starts with making the right choice. Choice 1. Love When we love what we do, everything brings us joy, excitement,…
Read MoreMomentum
Momentum in business is the force that enables increasingly stronger and faster success. The key to creating momentum in your business is contained in the word itself: moment-um. How we spend our moments in our business is the key to creating momentum in our business. Your to-do list and your calendar are how we plan…
Read MoreThe 1% Solution
Do you want to double your sales? Double your income? Double your success? Here’s a simple, powerful solution. I call it “the 1% solution.” Here’s how it works. 222: The approximate number of workdays in a year (assuming you take off weekends and holidays). 1%: Commit every day to doing something that will drive a…
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