Thieret spent the last two decades with Brand Addition.
Read MoreBrandability Taps Michelle Thieret as Chief Revenue Officer
Author: Hannah Rosenberger
PlanetArt To Buy PersonalizationMall.com & Things Remembered From 1-800-Flowers.com
The approximately $45 million deal comes as 1-800-Flowers looks to streamline its portfolio.
Read MoreThe ‘Lifestyle Brand’ Playbook: How Buzzy Companies Like OpenAI Are Using Promo
To build consumer loyalty and communities that extend beyond their core products, end-buyers are making merch a bigger – and earlier – part of their brand-building strategy.
Read MoreEditor’s Picks: Beautiful Blankets
Whether clients are hoping to keep customers, prospects, employees or community members warm this winter, these branded blankets are the perfect place to start.
Read MoreAutomate & Elevate Event Returns To Explore AI, Automation in Promo
ASI will serve as Education Partner for the Branded Merch Network event’s second year, which will focus on how AI and automation are changing the print and promo industries.
Read MoreCounselor 2026 State & Regional Sales Report
Consistent growth across the country is an encouraging sign for future promo sales opportunities.
Read MoreEditor’s Picks: Holiday Promo
Pitch clients early for the Q4 season with festive items perfect for office parties, brand activations or retail gifts with purchase.
Read MoreStran Posts Q2 Sales Growth, Reports Second Straight Profitable Quarter
The Counselor Top 40 distributor reported $33.4 million in Q2 sales, up 2.4% year-over-year, with gross profit and net income both up so far in 2026.
Read MoreASI Show Chicago 2026: Product Showcase Winners
These new and trending items made the biggest impact on attendees at ASI Show Chicago.
Read MoreWorld Cup & America250 Drive Fastest-Growing ESP Searches in Q2
Summer essentials and viral social media products like NeeDohs and hacky sacks also shaped distributors’ ESP searches in the second quarter.
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