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Author: Hannah Rosenberger

De Minimis Tariff Exemption Ends Permanently for Shipments Under $800

Dozens of countries have suspended or restricted shipments to the U.S. this week ahead of the elimination of the de minimis loophole, which previously allowed low-value imports to enter the country duty-free.

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Best in Branding: The First Branded Hot Wheels, Chipotle Goes Back to School & More

From Chipotle dorm merch to Guinness “Pintmobiles,” here are a few of the clever print and promo campaigns ASI Media spotted making headlines this month.

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HPG Moves HandStands & Origaudio to Texas Production Center, Closes Salt Lake City Facility

The move is the Counselor Top 40 supplier’s latest effort to consolidate production at the company’s new 135,000-square-foot facility in Sunnyvale, TX, which opened earlier in 2025.

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Trump Delays Higher Tariffs on China Until November

The president’s executive order extends the tentative trade truce between the U.S. and China for another 90 days to Nov. 10.

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How Would Promo Pros Rate Their Tariff Concerns? We Asked Them

Four months after sweeping tariffs were first announced, firms are adapting – but challenges in pricing, quoting and supply chains remain.

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2025 State of the Industry: Buyer Preferences

Distributors are spending smarter on client campaigns, aiming for the sweet spot of premium-feel promo at every price point.

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Trump Announces Barrage of Updated ‘Reciprocal’ Tariffs Going Into Effect Aug. 7

The president’s executive order on Thursday unveiled levies that will affect nearly 70 U.S. trading partners, as well as a steeper rate on Canadian goods in place immediately.

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Best in Branding: Promo Lessons From Pool Noodles, Cows & Aggressive Mustard

From Olive Garden-branded pool floaties to a wildly expensive but somehow still popular popcorn bucket, here are ASI Media’s takeaways from clever branding moments so far this summer.

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Promo Sales Drop for Second Consecutive Quarter, but Optimism Up for Rest of 2025

Distributor sales collectively declined by 3.2% in Q2 2025, according to new findings from ASI Research, due to tariffs and buyer hesitancy.

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Logomark Partners With Sustainable Drinkware Brand Topl

The Counselor Top 40 supplier will debut its line of topl bottles, all made from recycled materials, at ASI Show Chicago.

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