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Author: Theresa Hegel

What Gen Z Really Thinks About Promo in 2025

For anyone looking to get some insider insight on how promo products are viewed by the various groups buying them, check out these infographics to learn more.

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Ruckus & Co. Launches Nametag & Lanyard Recycling Program

After an event, attendees can deposit event credentials and lanyards into a special collection box, which is shipped back to the supplier using prepaid labels.

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Warwick Publishing Completes Major Energy-Efficiency Initiative

The fifth-generation family-owned maker of branded paper products upgraded the lighting of its facility and headquarters, which it said will result in a significant reduction in its carbon footprint.

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Gildan Hits 77% Sustainable Cotton Sourcing, According to 2024 ESG Report

The Counselor Top 40 supplier also noted reductions in water intensity and increased sourcing of recycled polyester among last year’s achievements.

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Decorating Roundup: Penn Emblem Nabs NAUMD Award

Also, HP inked a multiyear deal with Counselor Top 40 distributor Cimpress, Roland DGA launched a new ink for its UV flatbed printers and Stahls’ marked a podcast milestone.

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2025 ASI Media Salespeople of the Year

These are the solution-weaving sales all-stars propelling big business in promo.

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Gemline Offers FSC-Certified Moleskine Notebooks

The move strengthens the Counselor Top 40 B Corp-certified supplier’s commitment to product responsibility, company leaders said.

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Chameleon Like Earns EcoVadis Silver Rating

The California-based manufacturer of paper products and other promo items is among the top 15% of companies evaluated by the business sustainability platform.

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Hexa Custom Pauses Manufacturing Indefinitely After Chinese Factory Consolidates

The maker of highly customized outerwear says it is “thoughtfully exploring potential paths forward.”

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The Next 5 Years: Achieve Full Transparency in Sustainability

Greater accountability and transparency will define the next wave of environmental stewardship.

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