Theresa Hegel, Author at Print & Promo Marketing

3 Ideas for Using Pantone’s 2025 Color of the Year Mocha Mousse

The earthy brown hue gives off cozy vibes. Here is some inspiration on how to use that for promotional campaigns.

Andy Keller of ChicoBag, a member of the Promo for the Planet Editorial Advisory Board, talks about current and upcoming EPR legislation and how it will affect the industry.

The baseball team sold limited-edition T-shirts in honor of the duct-tape banana art that recently sold for $6.2 million at auction.

The two companies say they plan to collaborate on initiatives that highlight how businesses can drive meaningful change by prioritizing people and planet.

Several companies have announced advancements in textile-to-textile polyester recycling.

Subtle patterns and updated retro silhouettes are among the hot looks for next year.

Shame and scolding are unlikely to sway clients, but embracing optimism and focusing on how lower-impact promo can further a brand’s mission and meet its specific needs might do the trick.

The print-on-demand companies say the merger will open new prospects for accelerated growth.

The Minnesota-based supplier also announced that it had added industry veterans Jessica Ordoñez and Jon Beyer to its sales team.

Dupuis and Goodhart will serve as vice presidents of affiliate sales development.

Author: Theresa Hegel

Commentary: 3 Takeaways From the Savannah Bananas’ Viral Tee