Everyone reading this publication has accomplished something—or is working on the project—that has potential to win them that award or gain them widespread recognition.
Read MoreChannel: Beyond Words
A Blog of a Different Color
When we communicate with others—through a presentation, through graphics or through text in an article—the use of color can truly add to our message. If not used properly, color can take away from what we’re trying to emphasize.
Read MorePositioning = Patience and Persistence
It can take a long time and a lot of work to achieve a strong position in the market, but the rewards are well worth the effort.
Read MoreCommunication Lessons from a Teenager
We are warned about the Gen Y buyer who is telephone-adverse and wants the quick, non-personal communication found digitally. But when spending a large amount of money and hoping for a strong return on investment, it’s tough for the buyer to make a confident, informed decision when left to nothing but their mobile devices.
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