With March making its debut next week, St. Patrick’s Day is right around the corner. I get extra excited about St. Patrick’s Day because it’s a chance to bore people with my stories about spending a semester in Ireland. I’ll save you the snooze-worthy stories and instead provide some insight as to how your brand…
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Would You Imprint That? Cold-Weather Edition
I recognize that ridiculous fashion has its time and place. So I searched the Internet for a few of the silliest, most impractical cold-weather apparel and accessories that someone, somewhere out there may want to wear to bring you a fun game of “Would You Imprint That?” Take a look at the products and cast your vote…
Read MoreGrease Is the (Promotional) Word
It was with great hesitation that I tuned into “Grease: Live” on Fox last week. Don’t get me wrong—I love the “Grease” movie—but I assumed this new version could never live up to my favorite childhood movie. However, three seconds into the opening credits of Jessie J singing “Grease Is the Word,” and I was annoying…
Read MoreThe Problem with Promotional T-shirts
Confession: I have a lot of promotional T-shirts—but I wear the majority of them as pajama tops. Why? It’s not about color, style, texture or unwieldy logos. It’s not even a matter of actually liking whatever organization, cause or movie the…
Read More5 Soccer Promotions for After the World Cup
Studies show that Americans prefer soccer to NASCAR. Here are five items to sell to soccer fans.
Read More3 Ways to Style an Imprinted Tee
Imprinted T-shirts are in with the fashion elite. Here’s how they are styling the tees.
Read MoreHow to Tie Fashion to Fitness
Fashion brands are introducing gym gear lines. Here’s how to add style to your workout and wellness promotions.
Read MoreA Game of Fashion
Brace yourselves: A Game of Thrones clothing line is coming. Check out this fun way to incorporate pop culture into your apparel designs.
Read More5 Trends from Fall 2014 Fashion Weeks
Fashion month (New York, London, Milan and Paris fashion weeks) has come to a close. Here are the top five trends to know as you sell apparel for next fall.
Read More5 Wearable Promos for Baseball Season
Five apparel pieces fit for any stadium, team or any baseball-loving client to give away.
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