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Category: Uncategorized

Don’t Label Me, Bro

July 8, 2011May 8, 2024 Kyle A. Richardson

Everything I know in life, I learned from Calvin & Hobbes.

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Selling to Millennials – the Rise of Y!

July 7, 2011May 8, 2024 Paul Kiewiet

In my last post, I discussed the four generations that are now occupying the buyer’s chair. Because they are the newest workers and more and more are becoming your buyers, I’ll discuss Gen Y’ers in more detail.

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Spend Summer with the Best

July 6, 2011May 8, 2024 Colleen McKenna

Promo Marketing‘s July issue explores the steady favorites and rising stars of the industry’s suppliers.

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Is Your Boss Your Biggest Cheerleader?

June 30, 2011May 8, 2024 Lisa Leitch

What makes salespeople and sales teams more successful? I’ve been asked this question a lot during the past few months.

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3 Great Tips to Stand Out and Attract More Business

June 28, 2011May 8, 2024 Rosalie Marcus

Being a sales and marketing coach, I am always on the lookout for stellar service and strategies I can model and share with my coaching clients.

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Mark Zuckerberg is Watching

June 24, 2011May 8, 2024 Kyle A. Richardson

The FTC has ruled that third-party companies can search for information about you on social networks, and save anything they find for seven years. What does that mean for people and for business?

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Who’s That in the Buyer’s Chair? 4 Generations in the Workplace

June 23, 2011May 8, 2024 Paul Kiewiet

For the first time ever, four separate generations in the buying chairs change how your customers communicate, how they buy, why they buy and how they want you to interact with them.

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VIZIO TV – A Textbook Illustration of Bad Customer Service!

June 21, 2011May 8, 2024 Jeff Solomon, MAS

Many business success stories are built on uncompromising customer satisfaction. Here’s a good story about what happens when a company offers bad customer service.

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Five Years

June 17, 2011May 8, 2024 Kyle A. Richardson

This week marked my five year anniversary with Promo Marketing. In an industry with so many 20-year vets, five years may seems a pittance, but for me it’s a milestone.

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Are You in the Top 2% Who Are Creating a Compelling Reason for Buyers to Meet With You?

June 16, 2011May 8, 2024 Lisa Leitch

What’s the biggest challenge facing salespeople these days? We hear it all the time—setting up an initial meeting with a prospective client is getting tougher and tougher.

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