“Sell Out With Me”

I had the pleasure of attending the Vans’ Warped Tour this weekend, which is weird I know, since I’m a 26-year old writer for a business magazine and not a 17-year old girl who loves eyeliner and sneaking cigarettes behind the bleachers. But, I basically never go to shows anymore, and my girlfriend had never even been to a punk concert before prior to this weekend, so I figured why not check out Warped Tour? There’s something like 50-plus bands that play, and the people watching is excellent, ranging from hulking brutes in combat boots and red suspenders, weird pasty guys who look this is the first time they’ve been able to tear themselves from World of Warcraft in months, and 15-year olds with foot-tall pink mohawks who are very clearly there with their parents. Basically, it’s like 100 punk concerts mashed into one.

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You Gotta Talk the Talk

The editors of Promo Marketing often conduct roundtable discussions on life’s little inanities. These whimsical side conversations typically occur when the coffee’s been flowing like wine, or when the 3 p.m. slump hits and we’re all waiting for our second (or third) wind to kick in.

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Faces, Books and You

Promo Marketing has recently launched its own Facebook page [link], which you should totally join by clicking here [link]. In honor of our auspicious entrance into the world of online social networking, I thought I would collect a few interesting links from the Web about using Facebook as a marketing tool.

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Proofreading Vortex

Greetings loyal readers,

We’re finished with the July issue right now, and I thought it would be fun to share with you a little bit of my last few days in the office, which, until I started writing this week’s blog, have been entirely devoted to proofreading the issue. If you’ve never experienced the utter joy that is reading the same material over and over again, looking for the tiniest mistakes, let me paint you a most wondrous picture of what a single day of proofing is like. Remember, to get the full effect, imagine you’ve been doing this for at least four days straight.

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Become a Fan of Us!

Promo Marketing is now on Facebook and LinkedIn. Starting this month distributors and suppliers are going to have a great new place to make connections and find the industry contacts they need. Whether it’s finding a sales rep for the ABC company or finally putting a face to the voice at supplier XYZ, the Promo Marketing Facebook and LinkedIn pages will be a great resource.

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Survival of the Finest

If the misery of the poor be caused not by the laws of nature, but by our institutions, great is our sin.Charles Darwin, naturalist (1809-1882) There is a survival-of-the-fittest mentality that we have all been adhering to—unless, of course, you are not one of the fittest, are living in a crowd of billions and have…

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Video Killed the Editing Star

My apologies for the egregious absence in updates. I’d make the predictable excuse of being colossally busy, but being predictable is terrible, so instead I’ll tell you the reason I haven’t written in so long is because I was stuck in a Groundhog-Day [link]-like time vortex for three weeks, forced to live Mothers’ Day over and over again until I got it right (note for those interested: giving your mom an Egg McMuffin and one of your delinquent student loan bills as gifts is not an acceptable way to start the day).

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