Barker Specialty, Cheshire, CT, announced the reveal of its new brand identity, which the company says “embodies Barker Specialty’s cutting-edge and contemporary position as a leader in the world of branded merchandise, company web stores, and proprietary marketing strategies.” The choice was made to maintain similar color schemes, secondary design elements, and the company name…
Read More
Pokemon trading card collectors are always on the hunt for rare variants, like holographic Pokemon cards or other special-edition cards. Skateboard collectors like having rare, one-off or limited-edition decks, too, as they serve as something like a time capsule or special piece of art that can’t be found again. Santa Cruz Skateboards merged the two…
Read More
When it comes to color and creativity, there aren’t many brands that come to mind more quickly than Crayola. After partnering with Vans for a customizable line of sneakers, Crayola is partnering with Kohl’s for an exclusive co-branded apparel line for kids, which rolls out next week.
Read More
Proforma, Clevelad, announced Mike Dobozy as its new chief technology officer and promoted Brian Carothers to chief information officer, effective immediately. Dobozy, formerly with Red Hat Software as principal architect, is a world-class thought leader in automation, machine learning, and artificial intelligence. He has served as the Team Lead on Fortune 25 client projects, and…
Read MoreIt seems like Taylor Swift and Kansas City Chiefs tight end Travis Kelce are really dating. After Swift popped by the stadium, Kelce and Chiefs merchandise sales exploded nearly 400% over the weekend.
Read More
PRINTING United Alliance announces the appointment of B2B media and expo veteran Brandy Jamison-Neth to the role of Brand Director for the Apparelist. Jamison-Neth will define and drive strategy for the brand while taking a front-facing role in support of revenue and content functions, leveraging her wealth of industry…
Read More
It seems like Aldi really is committing to this seasonal merchandise drop thing. It would be reasonable that a grocery chain wouldn’t keep up with its planned releases, but another seasonal line just came out. This time Aldi is bridging the gap between the warm days of summer and the chillier fall evenings, transitioning into…
Read More
Discount Marketing Products (DMP), announced its successful relocation to a new and larger facility, marking a significant milestone in the company’s journey. New Address, Same Commitment DMP’s new home is now located at 1739 Sands Pl., Ste. A, Marietta, GA 30067. This spacious facility signifies the company’s unwavering commitment to delivering exceptional service and top-notch…
Read More
Aprons, Etc., announced the appointment of Richelle Merckle as its new vice president of sales. Merckle officially joined the team on July 24, 2023, bringing with her a 15-year track record in manufacturing sales. Merckle’s extensive experience and proven expertise have already begun to make a significant impact within…
Read More
Bensussen Deutsch & Associates, LLC (BDA), Woodinville, WA, announced the appointment of Anouk Pape as divisional vice president of marketing and creative services. Pape is an accomplished executive leader, with more than 25 years of experience driving business performance and delivering innovative marketing programs for global enterprise accounts. Bringing…
Read More