Labeling has become a marketing and branding tool every bit as critical as any other tool in a marketer’s toolbox. Distributors who understand the label market put themselves in a position to expand their books of business and add more value to their customer relationships than ever before. They can do this by helping their…
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Gildan announced a special meeting in May to potentially reinstate former CEO Glenn Chamandy. Activist shareholders, however, aren’t fully satisfied, calling it a time-wasting technique by the company, which has already announced Chamandy’s successor.
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This article originally ran in Apparelist. To read more, click here. For those in the fashion industry, a category that definitely includes garment decorators, the Pantone color forecasts can be a very useful tool. If you are not aware, Pantone selects, each autumn, a color to represent the upcoming year, a color that it feels captures the…
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During the PPAI Expo in Las Vegas, SnugZ USA presented a check to Wounded Warrior Project (WWP) for a total of $107,329.82 to show its continued support to the veteran organization from their Basecamp promotional sales.
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Bag Makers Inc., Union, IL, received three 2024 Promotional Products Association International (PPAI) Pyramid Awards, including a Supplier Award of Merit, a Gold Pyramid Award for Supplier Decorating/Special Applications and Processes, and a Silver Pyramid Award for Supplier Decorating/Combination of Processes. PPAI’s annual Pyramid Awards honor creative excellence in the promotional products industry and recognize…
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Methods for creating a great company culture, retaining employees, and improving recruiting are possible to implement for even the smallest companies.
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It’s interesting how businesses start out — and even diversify — sometimes. Often, it’s just out of necessity. Russ Truluck, CEO of Inform Systems Data Documents Inc., Arden, North Carolina, remembers when he first added promotional products to his product line. A print customer didn’t have the items they needed for a trade show. After…
Read MoreApparel with “backwards” stitching, shattered snowglobes, sleeves too long, and more: Taylor Swift fans are angry at Universal Music Group over merchandise that never arrived, arrived late, or arrived damaged.
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The Magnet Group, Washington, MO, announced Amber Dobson as the 2023 Fran Ford Award winner. The annual Fran Ford Award recognizes the Magnet Group employee who embodies the outstanding characteristics that defined Fran Ford. For those who had the pleasure of knowing Fran, many of his amazing character traits…
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Insight into product trends, buyer habits, and new products hitting the promotional products industry in 2024.
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