12 Digital Marketing Misconceptions Holding Back Your Promo Business Growth

In this day and age, every business needs an online presence to grow and succeed. Distributors are no exception, whether you believe it or not. It’s a provable fact that companies that invest in developing their brand’s authority and presence online, in a structured, consistent way, experience sustained organic growth. However, the vast majority of…

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Be Unreasonable

When it comes to goal setting, most folks who have goals (sadly many folks go through life without specific, articulated goals) choose reasonable, achievable goals. I know some will cling to the S.M.A.R.T. goal process, meaning goals should be specific, measurable, achievable, relevant and time-bound. I agree with all of these except “achievable.” When we…

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What If?

Do you ever ask yourself, “what if?” What if you reached out to a new prospect? What if you reached out to a former customer? What if you dreamed bigger and reached higher? What if? Life and business is full of “what if” questions. “What if” questions are unlimited. “What if” answers are far more limited…

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