The Real ROI of Social Media for Distributors

Just like when you joined a networking group, joining and showing up once in a while won’t get you any results. The same goes for social media. Social media is the space where you can get discovered by your ideal prospects and become familiar to them so you’re on their radar when they’re ready to buy…

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The New Marketplace: Why Your Sales Need Marketing

Unless you work part-time or are happy where you are, online marketing plays a vital role in growing your distributor business. Just like any other business today, in any industry, you must be visible to your prospects. If you’re looking to grow your business to seven figures and beyond, you need to increase your client base in a systematic way…

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Curation: The Most Underrated (and Teachable) Skill for the Promo Professional Today

You’re a professional curator. That’s a surprise to some of you, but that’s what you are. Every day, you sort, sift and select specific products from thousands of options in our industry and then assemble them into collections to present to a client. This is why it’s somewhat baffling that as an industry of professional curators, we’ve never tried to codify the craft of curation…

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