We’re now a full two months into 2021, but one of the most common New Year’s Resolutions I hear centers around growing business with new and existing clients. We all know that gaining new clients takes a lot of time and energy, so why not put that same amount of energy into maximizing sales with existing clients?…
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Gemline’s DeShaun Diggs on Diversity Recruitment in Promo
DeShaun Diggs shares his thoughts on the expanding need for diversity recruitment and diverse sustainability in this industry. As someone who is able to articulate the value of racial and generational diversity to fellow industry leaders, DeShaun continues to be an advocate for a more inclusive market…
Read MoreBathroom Mirror Success
To many, it is just a bathroom mirror. However, for poker legend and 15-time World Series of Poker Bracelet winner Phil Hellmuth, the bathroom mirror was his key to success. I recently interviewed Phil for my video series, Million Dollar Monday (M$M) and he told me his bathroom mirror success story. When Phil was younger,…
Read More2021 Industry Sales Forecasting Tips: Reasons for Optimism
From a management perspective, we are oddly more optimistic than our sales professionals this year. We are optimistic because there are some real winning industries that have continued to grow despite the pandemic and show no sign of slowing down. We are optimistic because investments in prospecting are now showing results…
Read MoreHiring a Blog Writer for Your Promo Business? 6 Common Mistakes to Avoid
Few distributor business owners have both the writing skills and the time needed to write their company blog on a consistent basis. Business blogs need to be relevant, look polished and represent the brand well. Considering all these personal limitations and high expectations, it makes sense to outsource blog writing. But there is a right way and a wrong way to hire a writer…
Read MoreAB Unlimited Worldwide CEO Amy Williams on Diversity in Leadership
Amy Williams is an innovative industry leader. In her role as CEO of AB Unlimited Worldwide, she focuses on highlighting the best in those around her and creating pathways of success for those in the industry. Amy encourages leaders to “confront the uncomfortable” as part of their regular leadership approach…
Read MoreGrowing Beyond Boundaries With Michael Siegal
Michael Siegal, chairman of the board for Olympic Steel, grew the company from $35 million to more than $1.6 billion in revenue. Siegal discusses with host Greg Muzzillo how, as captain of the ship, you cannot panic in the storm—you must be able to embrace change to continue to grow and be successful…
Read MoreWhat You Should Know About QuickBooks Payment Reminders
Ask the Accountant… Question: QuickBooks can send payment reminders to clients. What do you know about it? Answer: That is a new feature in QuickBooks that might be helpful, but . . . I have reservations about it for our industry, because the automated nature of the payment reminders takes away the personal nature of…
Read More4 Business Philosophies to Guide You in 2021
As I do each year, I first reflect on my experiences of the previous year. Then, using the benefit of having had those experiences, I make plans for the new year. Last year confirmed several important business philosophies for me. Here are four of them and how you can apply them to your own promo business…
Read MoreMental Health and Diversity With Gold Bond’s Britney Godsey
The embrace of diversity is to support those diminished by stigmas, and mental health in the workplace is certainly one of the more prominent stigmas. There continues to be a great deal of unconscious bias on mental health issues in the workplace that impact quality of performance. This loss of productivity is debilitating not only to the individual, but to the organization as a whole…
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