Getting a steady flow of new clients is vital if you have set high sales goals for your business. Despite the challenging times we are in right now, this can still be achieved if you have a systematic prospecting method. It not only gives you a repeatable process, but also allows you to train others when you’re ready to delegate. Here are 10 steps to a proven prospecting system…
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Our 5 Favorite Promotional Products of the Week: ‘South Park’ Cutouts, Tie Dye Tees and More
All our Philly teams are bad, so let’s just say we’ve been avoiding all of our usual sports beats on social media. That’s given us some extra time and incentive to hunt for fun promotional products across the web and in real life. This week’s haul is a good one, if we may say so ourselves. (We do say so. It’s our magazine.) Check ’em out!…
Read MoreThe No. 1 Enemy of Becoming Wealthy
I define wealthy as making a minimum of $500,000 per year. This is a very achievable goal because: Businesses in North America spend over $300 billion on all the products we sell (printing, promotional products, incentives and awards, custom packaging, and more). These businesses keep running out of these items and need to reorder more.…
Read MoreWhy Am I Getting Duplicate Customers When Integrating SAGE and QuickBooks?
Ask the Accountant… Question: I am integrating SAGE Online with QuickBooks Premier. I am getting duplicate customers and vendors. Why is that happening? Answer: When integrating two software packages, if any data in the receiving system is not identical to that being exported, it will be identified as a new and different entry. For instance,…
Read MoreYour Brand May Not Mean What You Think
The single biggest challenge for distributors is differentiation. In a climate where budgets are slashed and marketing without pandering to your audience is a struggle, how can your brand and message stand out? The fact remains that over 25,000 distributors are selling the same merchandise, from the same supply chain, to the same target audience…
Read MoreThe Rule of the Beach Fire
I love being at the beach. One of my favorite things is to have a great log fire at the beach. Here’s the first rule of the beach fire: It takes many logs to have a great log fire. If one of the logs rolls out of the fire, it fizzles out and sizzles out.…
Read MoreHow Your Promo Business Can Be Truly Customer-Centric (and Why It Matters)
The most significant impact a company can make is with their customers and their community. Now more than ever, communities have to band together. I want to tell you about a few new ways to take care of your customers and your community, the effects it can have on your business, and why we’ve worked really hard to be known as more than “the pen people”…
Read MoreOur 5 Favorite Promotional Products of the Week: Air Fresheners, MTV Shirts and More
Ah, Labor Day. We used to love the holidays that involved candy, but as we get a little older, we’ve come to appreciate the cookout holidays more. Yes, it marks the end of summer, but there’s still plenty of time for outdoor activities on the horizon. Before we get too swept up into our day…
Read MoreOur 5 Favorite Promotional Products of the Week: ‘Bill & Ted’ Gift Boxes, Outdated Stickers and More
Can you believe it’s almost Labor Day? We need to buy ourselves a new grill and throw away all of our white clothes in preparation. That’s how that rule works, right? You have to trash all white clothing you’ve accumulated since spring? We’re not fashion experts. But we are sort of experts in recognizing good promotional products, so let us highlight five of our favorites…
Read MoreSoft-Hand T-shirt Printing: Managing Client Expectations (and 3 Factors to Consider)
“Soft-hand” is a relative term when it comes to screen-printed T-shirts. When you ask for soft-hand printing on two different orders, the finished print for one order can be much softer than the finished print on the other. How soft can you expect a soft-hand print to be? More importantly, how soft does your client expect the print to be?…
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