How Your Promo Business Can Be Truly Customer-Centric (and Why It Matters)

The most significant impact a company can make is with their customers and their community. Now more than ever, communities have to band together. I want to tell you about a few new ways to take care of your customers and your community, the effects it can have on your business, and why we’ve worked really hard to be known as more than “the pen people”…

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Our 5 Favorite Promotional Products of the Week: ‘Bill & Ted’ Gift Boxes, Outdated Stickers and More

Can you believe it’s almost Labor Day? We need to buy ourselves a new grill and throw away all of our white clothes in preparation. That’s how that rule works, right? You have to trash all white clothing you’ve accumulated since spring? We’re not fashion experts. But we are sort of experts in recognizing good promotional products, so let us highlight five of our favorites…

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The ‘Eggs In One Basket’ Problem

We’ve all heard the expression “don’t put all your eggs in one basket.” However, there are many people who let their quality of life rely too much on one factor. This becomes glaringly apparent during a financial downturn. Quality of life factors include: · Financial / Career · Family / Friends · Physical health ·…

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OrderMaster Support Is Going Away—What Now?

Ask the Accountant… Question: I have used OrderMaster for a long time. Is there any support for the software? Answer: Unfortunately, no. OrderMaster is no longer supported. It was sold as a stand-alone product that users owned and loaded onto their computers. It has remained static while your computer operating systems have continually advanced. The…

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Creating Better Product Pitches to Increase Purchase Conversions

When your client asks for a new T-shirt or hat idea, chances are you send them back a few shirt options in their selected colors and maybe a couple hat styles that fit their idea. It is likely that most of us are operating in this fashion, taking the inquiry and producing what is asked for the client. While this is fine on an introductory level, it puts the reins into the clients’ hands instead of allowing us, the experts, to direct the client…

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