How would your clients describe the experience of meeting with you? How do they feel as you walk out of their offices? How do they feel about your impending appointments to see them? Here’s the toughest question for you to ponder. I want you to think this through thoroughly. If you are part of a…
Read More
A few years ago, I downloaded a free Sudoku app called Sudoku Joy. I had not played Sudoku before this app and I was not sure I would like Sudoku. In fact, I was pretty sure I would not like Sudoku. Turns out, I was wrong. I like Sudoku quite a bit, and this app…
Read More
Last month I had the privilege of joining a select group of promotional products professionals in Washington, D.C., for Promotional Product Association International’s (PPAI) Legislative Education and Action Day (L.E.A.D.). Influential industry members from across the country volunteered their time to head to our nation’s capitol, to raise awareness about our industry and the legislation…
Read More
In this industry, we know the power of a T-shirt. We know how many impressions they provide—and how effective those impressions can be. A shirt donning a slogan in support of Orlando combats the hate that caused this tragedy and unites us all in support of our fellow man…
Read More
I walk to work every day with all of my stuff in a backpack. On this walk to work, I pass other working professionals with leather messenger bags and nice briefcases. The majority of backpack-users I see are heading to the school up the street. Every morning, I think, “Man, maybe it’s time I actually…
Read More
In my last article, I discussed the importance of using “I am” statements. Today, I would like to discuss another powerful communication tool: questions. Specifically, I want to talk about the questions you ask yourself. The fact is, we ask ourselves at least several hundred, and up to as many as several thousand, questions a…
Read More
Question: How should I set up items for blank goods in QuickBooks? Answer: “Blank goods,” or orders that are then screen printed or embroidered by other vendors, are one of the most complex of orders in our industry. I recommend setting up a blank wearable by its item number and description only—not including color or…
Read More
What will your role be in the buying and selling of promotional products in 2026? How are you preparing yourself now? We’ve seen some major shifts over the past couple years, and everything points to the fact that change only is going to accelerate. More and more, the buyers of promotional products are digital natives. Those…
Read More
At this point, if you haven’t heard of Chance the Rapper, you’re living under a rock (no offense, Dad). 2016 has been the year of Chance the Rapper, and I’m not upset about it. From his new album “Coloring Book” to his line of Chicago White Sox hats (they sold out before I could even…
Read More
On November 23, 2015, the world’s largest food manufacturer, Nestle, disclosed publicly that slave labor was being used to produce its seafood sourced from its supply chain in Thailand. An investigation had shown that Thai fishing operators lured migrant with false promises. The migrants were sold systematically and then kept in bondage and degrading conditions…
Read More