We ask ourselves this question every day. For example: Oh look, someone brought in donuts! Can I eat that? Hmm, this has been in the fridge for three weeks. Can I eat that? Mmmmm this lip balm smells like pineapples. Can I eat that? Don’t get me wrong, I’ve never gnawed on lip balm before, but…
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About a month ago, Kanye West hosted his Yeezy 3 fashion show and “The Life of Pablo” album listening party in Madison Square Garden. Tickets sold out in minutes, and those who were quick enough to snag tickets were able to purchase special-edition merchandise for…
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I joined thousands of suppliers and distributors last week at Promotional Products Association International (PPAI) Expo East. This was my first chance to experience Expo East combined with the Imprinted Sportswear Show (ISS). Quite a few Geiger colleagues, as well as a few other PPAI board members, joined me. I saw several vendors that I…
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American Apparel is arguably the most well-known promotional products company in the world. Strip away the stores, the ads, the headlines: At its core, it is a wholesaler that built its business manufacturing and selling T-shirts to decorators. That’s American Apparel. Of course, American Apparel also is an internationally known retail brand. It’s impossible to…
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In our ever-changing world, there is naturally a lot of talk about innovation and the need to innovate to stay relevant, or even to stay alive. There is less said about how to actually do it. Below are four proven and practical strategies (plus one hidden bonus strategy) to drive continuous innovation that you can…
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It’s up to you to create your future. Tough times require tough performances. Tough times bring out champions. The greatest hockey player in the history of the game—”The Great One,” Wayne Gretzky—was deemed too small, too wiry and too slow to be a force in the NHL by the so-called “experts.” But, he has a…
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A flag is a symbol of unity. It’s a symbol of pride and belonging. When you put it on something, it’s the ultimate logo. At least that’s how I explain the appearance (and popularity) of the Maryland state flag on just about any product imaginable. I’ve been going to Baltimore for Orioles’ games my entire life and I went to college in Baltimore, too, so I’ve had time to see the trend of this seemingly discordant design take off…
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The 2016 NCAA Basketball Tournament starts this week, and I just filled out the perfect bracket. A lot of people don’t have Temple winning the whole thing, but I sure do. (OK, I picked Michigan State. But I’ll still cheer for the Owls.) When people fill out their brackets, they can create any possible outcome…
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Hi there, Promo Marketing audience! I’ll get to the tools in a quick second, but I wanted to introduce myself first. My name is Mandy Kilinskis. I’m the content and social media manager for distributor Quality Logo Products, Aurora, Ill. I’ll be here monthly to share practical tips on digital marketing. Enough about me—on to the…
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Question: Is it time to upgrade to QuickBooks Premier 2016? Answer: QuickBooks Premier 2016 was released in November 2015. Every year when software comes out, it takes time for the bugs to get worked out, and Premier 2016 is no exception. It’s wise to wait a few months after the initial release to upgrade. My…
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