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Collection: Trending Stories

Distributors Weather Challenges To Increase Sales 3.4% in Q3

Confidence ticked up and larger distributors thrived in the face of tariffs and cost pressures.

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How 1 Special-Edition Library Card Could Boost Readership

Commemorative library cards across the U.S. have been shown to drive new library sign-ups in huge numbers.

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MediaTree Appoints Amelia Madl to Head of Business Development

Madl has worked in promotional products since 2012, and most recently served as vice president of sales at PromoCorner.

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Viral ‘Squishy’ Trend Dominates Fastest-Growing ESP Searches in Q3

Familiar staples led the rankings, but ESP searches for NeeDoh and other squishy fidget toys surged in Q3.

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UNLV In-Plant Expands Wide-Format, Promo Reach

Abbas Badani, senior director of the university’s Integrated Graphic Services at UNLV, covers his in-plant printing operation’s strong growth into wide-format, and describes its involvement in the promotional products space.

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Promo Insiders: Crafting a Tequila Powerhouse With Juan Jose Sánchez

The chairman of Clase Azul México, and a keynote speaker at the 2026 ASI Power Summit, shares highlights of his professional journey, from financial services in corporate America to building a premium spirits brand from scratch.

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Promo Leaders Set Industry Goals at GXN Conference

Industry leaders from around the world gathered in Kitzbühel, Austria, for the fifth annual GXN Conference, which centered around continued evolution of the industry across eight key areas.

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Convergence Corner: Rodney Double’s Promo Career Started With a Trial by Fire

The branded merchandise manager for the Imagine Group began in promo with a difficult order, but things have gotten easier.

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Branding Together: In Search of the ‘Unicorn’ Who Can Sell Both Print & Promo

Dana Schumacher of Quality Resource Group shares her insights on the differences between selling commercial print and promotional products – and how to succeed at both.

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HALO Announces 2 Distributorship Acquisitions

Both distributorships – Leslie Jordan Inc. in Portland, OR, and T & P Incentives in St. Louis, MO – will maintain their respective names, staff and operating locations.

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