Demand for environmentally friendly, socially responsible and Made-in-Canada products was up in 2025, according to new State of the Industry data from ASI Research.
Read MoreCollection: Trending Stories
Everything Is Customer Service: Effective Communication Is About What’s Understood, Not Said
The best communication methods focus on conveying one simple idea and serving recipients – not the sender.
Read More3 Trends for Decorators To Watch in Promo Hard Goods
For apparel decorators looking to diversify, branching out into hard goods is a smart move, whether it means pairing name-brand drinkware with an embroidered quarter-zip in a new hire kit or adding name badges and lanyards to an employee uniforming program
Read MorePromo Insiders Deep Dive: The Growing Threat of Natural Disasters
As major weather-related disasters ravage the U.S. and the world, promo companies need to have emergency preparedness and disaster response plans in place.
Read MoreConvergence Corner: Katie Grimes Delivers Custom-Made Magic
In this episode of Convergence Corner, the account executive from MadeToOrder walks through a custom order that required a bit of imagination.
Read MoreCanadian Promo Leaders React to New Tariff Developments
The new 50% duties on Canadian products and Canada’s planned reciprocal levies on American imports is causing whiplash and uncertainty ahead of the Q4 gifting season.
Read MoreHow Print on Demand Is Transforming Corporate Merchandise Programs
By reducing inventory risk and expanding choice, print on demand is fundamentally changing the economics of the promo industry.
Read MoreDoes Branded Apparel Correlate to a Winning Shark Tank Pitch?
While it’s not a slam dunk, wearing company-branded T-shirts seems to have a positive effect on how much Sharks are willing to invest in a company, particularly in later seasons.
Read MoreG7+ Exchange Returns With a Global Standard on the Horizon
This is the second year for the event, after a sold-out debut drew more than 240 registrants.
Read MoreThe New Rules of Branded Apparel: Design Strategies That Keep Brands Top of Mind
Successful branded apparel strikes a balance between creative expression and everyday wearability.
Read More