Colin Sinclair McDermott, the Online Print Coach, talks helping printers learn from the mistakes he’s made over the years and the differences between the U.S. and European print and promo industries.
Read MoreCollection: Trending Stories
How Green Giftz Was Ahead of the Sustainability Curve
Karen Scarpino and her Michigan-based promo firm were creating unique upcycled products decades before it was a common practice in the industry.
Read MoreHow To Print Using UV-DTF & UV-HTV
Find tips for decorating hard surfaces and apparel with UV-curable transfers.
Read MoreKoozie Group Donated Over $329,000 in 2025, According to Sustainability Report
The Counselor Top 40 supplier also said it transitioned to products that don’t contain intentionally added PFAS “forever chemicals” last year.
Read MoreMy Favorite Merch: Cindy Mullen, BAMKO
Industry distributors share the promo products that they love the most.
Read MoreCounselor State of the Industry 2026: Truth in Numbers?
We used State of the Industry findings, ASI Research metrics and broader economic data to determine if these well-worn business clichés hold up.
Read MoreConvergence Corner: Denise Gustavson Explains Why Print Isn’t as Scary as It Seems
The vice president of editorial and content strategy for PRINTING United Alliance delivers key points from her ASI Show Chicago presentation.
Read MoreCounselor State of the Industry 2026: Strengthen Your Supplier Network
As distributors narrow their supplier networks, they’re doubling down on trusted partners while still keeping an eye on promising newcomers.
Read MoreEclipse Glasses Can Be Out-of-This-World Promo (When Planned Correctly)
People in European countries like the U.K. were left without eclipse glasses to safely view this week’s total solar eclipse, which could’ve been avoided with proper promo planning.
Read MoreDozens of Promo Firms Recognized on 2026 Inc. 5000 List
Companies are ranked according to their percentage revenue growth over the last three years.
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