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The Hidden Cost of Bad Mailing Data

Bad mailing data doesn’t just mean returned mail. It means wasted printing, unnecessary postage, missed opportunities, misleading campaign results and sometimes a damaged customer relationship.

Thomas Armour II didn’t pay over $1 million in taxes, according to the U.S. Attorney’s Office.

Counselor editors share takeaways from the Q3 sales report, including uneven sales growth, challenges with shipping delays and continued industry persistence.

Two executives at leading industry companies share their strategies for successfully measuring the effectiveness of logoed merchandise.

Heaton has more than 25 years of executive leadership experience.

Louie Pastor, CEO of Xerox, discusses where the company has come from, and where it sees the future of the printing industry heading — and how Xerox intends to position itself in that mix.

The news comes just months after a report published by short seller Jehoshaphat Research made similar claims against the Counselor Top 40 supplier.

Confidence ticked up and larger distributors thrived in the face of tariffs and cost pressures.

Commemorative library cards across the U.S. have been shown to drive new library sign-ups in huge numbers.

Madl has worked in promotional products since 2012, and most recently served as vice president of sales at PromoCorner.

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