Bensussen Deutsch & Associates LLC (BDA), announced it has completed the acquisition of leading promotional products service provider in Germany, ipm|gruppe. The acquisition immediately broadens BDA’s merchandise service offerings in Europe, and further builds out its global reach and capabilities. With established offices in France and the UK, the creation of BDA Germany will provide…
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YETI’s $400 Cast Iron Skillet Is Really All About the Branded Accessories It Comes With
YETI just released a $400 cast iron skillet. On the surface, it looks like any other 12″ cast iron skillet, albeit with a “YETI” logo on the top. But, YETI bills it as “the last skillet you’ll ever need,” and backs it up with what really makes this item so special and appealing: The care kit it comes with.
Read MoreUnderstanding Promotional Headwear Trends
2022 was a record year for the promotional products industry — growing 13.1% and reaching $25 billion in sales volume, according to PPAI. These big numbers mean big opportunities for promotional product distributors. One way they can get their share of sales is by exploring new products and staying in the know, and a category…
Read MoreXbox’s Barbie Campaign Includes a Branded Console, Doll Clothes, and Dream House
Microsoft incorporated the Xbox Series S console into a special edition Barbie collaboration: The Xbox Barbie DreamhHuse. There’s also a full line of Xbox-branded apparel made for the dolls, making it a fun promo for real people and dolls.
Read MoreWhat’s New and Worth Learning About Tax Forms
Tax season is behind us. Our accounting friends can go back to their normal sleep and work schedules. Maybe you got a nice little return that you’re using for something fun. Or, maybe, you owed Uncle Sam a few bucks. Tax time is different for everyone. And when we say “everyone,” we really do mean…
Read MoreHow One Distributor Prepared University Faculty Members for Life in a New City
When faculty members got accepted into McGill University’s music faculty, they would receive a box welcoming them to the program, and getting them ready for life in Montreal. Steven Schneidman, president of Solutions Ink, Montreal, described how the branded kit got them excited about their new gig at McGill, and prepared them for life in a new city.
Read MoreTaco Bell Used Streetwear Influence for New Employee Apparel
Taco Bell just announced this week that it will partner with Brooklyn artist Ricardo Gonzalez, known as It’s a Living, for special edition uniforms.
Read MoreExecutive Perspectives: Nichole Stella, Global CEO of Altitude Group of Companies
As part of Print+Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Nikki (Nichole) Stella, global CEO of Altitude Group of Companies, Philadelphia. Here, she opens up about her promo journey, shares the industry trends she continues to monitor, and reveals when…
Read MoreFanatics Acquires South American Apparel Wholesaler Fexpro
Fanatics just announced that it has acquired Panamanian sports apparel wholesaler Fexpro. Fexpro creates licensed apparel for major sports leagues in Latin America, like the NFL, NBA, and MLB; as well as international clubs like Paris Saint-Germain, Real Madrid and FC Barcelona, giving Fanatics an even larger international reach. “[Fexpro CEO] Alberto [Bassan] and the…
Read MoreOut-There Baseball Promos: The Cubs’ ‘I Think You Should Leave’ Shirt and Minor League ‘Rebrands’
The Chicago Cubs are doing a theme night based on an “I Think You Should Leave” skit involving complicated shirts. In our opinion, there should be more room for wacky fun in baseball. Take a look at the minor leagues and you’ll see plenty of it.
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