The battle against single-use bags has yielded greater demand for reusable totes. But, one company has found a way to create a single-use plastic bag that not only can be recycled, it comes with a self-destruct option. Runners who completed the Chicago Marathon this past week received a post-race gift bag including promotional items and…
Read MoreFedEx’s e-commerce delivery division announced last week that it expects lower volume forecasts as customers ship fewer packages during the holiday season. Reuters obtained an internal memo to 6,000 independent contractors who handle the delivery and trucking for FedEx Ground in the U.S., which says the company expects” downward adjustments to volume forecasts. “These changes…
Read MoreThe Arizona Coyotes just appointed fashion designer Rhuigi Villaseñor as its creative strategist. What this means is a greater focus on branding and quality merchandise. That idea has been used at other businesses like fast food lately, and this move shows that it’s the future of promo branding.
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Seasonal changes represent a big opportunity for distributors when it comes to branded merchandise. As the summer months wrap up and we say goodbye to warm weather, businesses and organizations are preparing their cool-weather campaigns. That means instead of umbrellas and coolers, they’re looking for scarves and fuzzy blankets. When it comes to branded apparel,…
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Safety Made, Keene, NH, announced that this week it has acquired the assets of Ready 4 Kits. The two companies share some history, with Safety Made president Paul Dubois getting his start at Ready 4 Kits until leaving in 2017 to start Safety Made. With this acquisition, Ready 4 Kits will become a brand within…
Read MoreCNN staffers are upset after their larger parent company Warner Bros. Discovery announced layoffs and budget cuts, but that everyone still employed would receive a branded vest! Some employees received bizarre plaques after being let go by the company.
Read MoreLabor Day weekend marks the unofficial end of summer and the unofficial start of the holiday season. That means it’s time to really think about holiday-themed gifts. We don’t like being those people who put up a Christmas tree seconds after the last trick-or-treaters leave, but from a business perspective, it’s best to begin sooner…
Read MoreThe University of Florida is celebrating another Gainesville icon—Tom Petty—through a collaborative merchandise capsule benefitting two nonprofits. The Tom Petty x Florida collection just debuted on the Tom Petty store, as well as at the University of Florida bookstore and online. There will also be a pop-up store on site when the Gators face off…
Read MoreA good signage campaign tells a brand’s story. Some companies are taking that message to heart down to the literal ink it prints with. Coors Light and Dole just debuted environmentally-conscious signage campaigns with equally green inks.
Read MorePeloton lost its lawsuit seeking a court declaration that it did not infringe on Lululemon’s intellectual property. After counter-suing Lululemon, a court dismissed Peloton’s claim that it did not infringe on Lululemon’s intellectual property.
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