The chief marketing officer of the Atlanta Hawks shared the story of starting her career as the Miami Heat’s first ball girl and making bold moves to reinvigorate a struggling brand.
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ASI Media’s editors forecast the year in promo, from tariffs to AI to their choice for Product of the Year.
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The levies, which went into effect in early January and apply to 1,400 products, come six months before a pivotal review of the USMCA trade deal.
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Team USA will look their best in Milan with vintage-inspired pieces, signaling some winter apparel trends for the promo industry.
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As Education Day concluded, flash polling revealed that more than 90% of distributors are self-projecting increased sales in 2026 versus 2025.
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Katie Kailik, director of sales at Peerless Umbrella, shared how she learned to shift the supplier-distributor relationship from a transaction to a true business partnership.
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A new bill could force cities that ban single-use straws to adapt.
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The deal marks the Proforma affiliate’s fifth acquisition in five years.
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Scientists in Switzerland have created a more environmentally friendly and less toxic solution for developers in thermal paper like receipts and labels.
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Confection 360’s high-speed, high-definition etching technology for imprinting chocolate was a major factor in the acquisition.
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