“What drives sales outperformers?” That’s the question McKinsey & Co. asked over 2,500 B2B companies. McKinsey wanted to know what differentiates those who outperform the market versus those who stay stuck in no-growth (or slow-growth) mode. They discovered four key traits all outperformers share…
Read MoreThere’s that old cliché that, when you’re nervous about giving a presentation, you should picture the audience in their underwear. But guess what? There are a lot of elements to a successful sales presentation, and none of them involve imagined undergarments. Here, we’ll look at four of them to help you nail your next meeting and bring home the sale…
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Have you ever been drinking a cosmopolitan and thought to yourself, “This is pretty good, but it’d be a lot better if it tasted more like Arby’s spicy curly fries”? The answer is definitely “no,” but regardless, that’s now a thing you can have thanks to Arby’s french fry vodka. And while it might sound gross, the whole thing is actually kind of brilliant…
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If you’re a company like Smoothie King, whose brand is all about a healthy and active lifestyle, your promotional merchandise has to go with that brand identity. But Smoothie King is still a chain that needs to keep up with the fast pace of branded merchandise rollouts and e-commerce sites. The company did a good job of landing somewhere in the middle…
Read MoreTim Horton’s just released a limited-edition menu item in conjunction with fellow Canadian Justin Bieber, and released a line of branded merchandise to go along with it.
Read MoreMusic star Darius Rucker, formerly of Hootie and the Blowfish and current country sensation, is now adding another achievement to his lifetime of success: a line of officially licensed NFL apparel inspired by his love of music, football and fashion called NFL x Darius Rucker Collection by Fanatics. But, unlike the somewhat unpopular collection that…
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Little Caesars just unveiled its “Hot N’ Ready Shop” today—an e-commerce site dedicated to all things pizza. After just a few hours, nearly every item from apparel to gaming chairs and skateboards sold out.
Read MoreAfter “Emily in Paris” became a hit on Netflix via MTV Entertainment Studios, the show’s producers and the network parent company wanted to find a way to celebrate the show through merchandise, touching on the fashion-forward nature of its Parisian setting and reflective of the characters’ own wardrobes. They decided on an apparel line, created…
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As the primary point of contact for vendors, clients and partners, CSRs have maybe the toughest job in the industry. They deal with people directly, day in and day out, the bearers and receivers of bad news. And yet, even with a lot more bad news than usual, CSRs remain overwhelmingly positive. Just look at the nine we profiled for our 2021 CSR All-Stars feature…
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Sustainability, inclusion and diversity were the focus at the Kornit Fashion Week, which took place Nov. 2-5 in Los Angeles. Featuring keynote speakers and presentations, educational sessions, live demos and, of course, runway shows, the event put the spotlight on how fashionable apparel can be created sustainably using digital printing technology…
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