Tom Brady got his very own Pantone color for Brady Brand, the NFL star’s new apparel brand. Now, we get our first look at the line, which launched today and bridges the gap between athletic wear and streetwear while potentially incorporating NFT items in the future. Let’s look at the styles, features and price points of the line…
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Where Do NFTs Fit in With Political Merchandise? Candidates Look to Find Out
In the political sphere, where hype and reach are paramount, candidates and PACs are starting to use NFTs as fundraising tools. Specifically, they’re auctioning them off as a means of raising money, the same way they might stock an online store with T-shirts and buttons…
Read MoreOld Theranos Merch Listed for Huge Prices on Resale Sites After Elizabeth Holmes Verdict
Theranos, the much-hyped health technology startup founded by enigmatic figurehead Elizabeth Holmes, dissolved in 2018, and founder Elizabeth Holmes was sentenced to up to 20 years in prison. No, sellers have been flocking to resale sites like eBay with all sorts of Theranos-branded items…
Read MoreStaples Promotional Products Announces Daron Hines as New President
Staples Promotional Products, Overland Park, Kansas, announced that Daron Hines will take over as president for the office supply giant’s promotional products distributor unit. Hines has 20 years of leadership experience with other well-known brands such as General Mills, Morton Salt and the J.M. Smucker Company…
Read MoreCustom Ink Acquires Printfection
Custom Ink announced yesterday that it has acquired Printfection, a platform that helps companies with product creation, storage, tracking and distribution of promotional products gifts. The move follows Custom Ink’s acquisition of Swag.com, another tech-enabled swag management and distribution platform, last year…
Read MoreCoalition of 400 Human Rights Groups Presses IOC Over Forced Labor in Olympics Merchandise
A coalition of 400 human rights groups has criticized the International Olympic Committee after the IOC failed to clarify whether merchandise for the upcoming Beijing Olympics was made with forced labor. The coalition has attempted for eight months to receive assurance that the merchandise was not made in China’s Xinjiang region…
Read More3 Ideas for Health and Fitness Promotions
We’re already a few days into 2022, but it’s never too late to start thinking about New Year’s resolutions. For many people, the new year brings an opportunity to work toward their fitness goals, and promotional products can play a huge role in these wellness resolutions. Here are three ideas for health and fitness promotions…
Read MoreAdidas NFT Project Brings Real-Life Apparel to Digital Space (and Vice Versa)
Adidas launched a line of NFTs in December called “Into the Metaverse,” which will allow NFT holders access to special-edition real-life apparel drops. An NFT track suit will be made available in real life for participants in the “Into the Metaverse” program. There’s also a hoodie with a blockchain address on it and an orange beanie…
Read MoreFanatics Acquires Topps Trading Card Business for $500M
Recently, Fanatics has inked deals with Amazon to sell NFL apparel and acquired a hard goods supplier to expand beyond just apparel. Now, it’s buying one of the biggest names in trading cards: Topps. The deal, which comes after Fanatics beat Topps for the rights to produce MLB trading cards, is worth roughly $500 million…
Read MoreSnugZ USA Announces Acquisition of Sweda Company LLC
SnugZ USA, West Jordan, Utah, announced today that it has acquired Sweda Company LLC, combining two top 40 promotional products suppliers and enhancing their ability to serve distributor partners with the highest-quality products and service. Financial details of the acquisition were not disclosed…
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